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Smart PR Helps Spread Good News

ImPRessions - Crenshaw Communications

The ultimate feel-good story: a baby was born mid-flight on Spirit Airlines. Best of all was the airline’s quick PR thinking as it announced that young Christoph Lezcano will fly free every year on his birthday for life. And it’s good timing; the airline industry has suffered its share of negative news all year.

Airlines 147
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Advocating for a Better Workplace; Off Script No. 42: Tina McCormack Beaty of SHRM

Sword and the Script

She has since worked on both side of the table, both in-house on the client-side, and at PR agencies – and also has served as a key leader for Washington Women in Public Relations (WWPR). There she leads a team of “storytellers of SHRM getting audiences to think, feel and behave differently across all channels via multimedia content.”.

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Getting hired and ahead in marketing and PR

Stephen Waddington

The wide-ranging discussion covered: how to land your first job in PR; the role of a PR practitioner; the importance of continuous learning; opportunities in the North East versus other areas of the country including London; working for a start up versus a corporate organisation; the importance of mental health and culture.

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15 PR and social media career moves in Minnesota in 2014

Communications Conversations

A lot of agency folks stay put in 2014–something I didn’t see coming. But, this probably also proves that agencies know about the demand and are doing everything in their power to keep their superstar talent locked up. , but when they do they take on interesting and great opportunities like this one. Sarah DuBois.

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The Top 10 Books of 2016 (According to Zude)

ZudePR

Their lasting power lies in the fresh, imaginative, daring, surprising storytelling of their creators. Think low-cost airlines in their infancy. He a straight-laced but decent scientist who’s lost his zeal to corporate life. There is no boring if you tell your story right.” Be a hostile brand. Sign Up Now.

Writing 84