Remove Advertising Remove Media Relations Remove Television Remove Viral
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Kidfluencers and Their Impact on Influencer Marketing, Brands, and Parents

Burrelles Fresh Ideas

The global toy industry sees kidfluencers as a lucrative advertising channel, especially through techniques like “stealth advertising,” such as advertorials framed as reviews. Virality and shareability: The innocence and charm of child influencers make their content highly shareable.

Brand 84
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A PR Approach to Building Your Law Practice

Mora Communications

Public relations offer something that traditional advertising can never deliver, credibility. To the person seeking legal counsel, media-coverage separates your law practice from the competition. Public relations is able to establish you as the authority in your field–with zero advertising and complete credibility.

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Seizing the Moment: The Power and Pitfalls of Newsjacking

Burrelles Fresh Ideas

Boosted Visibility Newsjacking can catapult your brand into the spotlight, generating media coverage and social media buzz. Cost-Effective In contrast to conventional advertising or marketing initiatives, newsjacking can prove to be a budget-friendly tactic. Oreo seized this opportunity by dropping this amazing tweet!

Ethics 103
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PR’s House Of Media Cards

Flatiron Communications

Anyway, Niche’s model works like this as The New York Times’s intrepid tech scribe Jenna Wortham recently reported: “Good thing social media did not exist during the era of ‘Mad Men.’ PR social media Time shifting Weber Shandwick' ’ It might have put Don and Peggy out of business.

Media 34
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PR’s House Of Media Cards

Flatiron Communications

Anyway, Niche’s model works like this as The New York Times’s intrepid tech scribe Jenna Wortham recently reported: “Good thing social media did not exist during the era of ‘Mad Men.’ PR social media Time shifting Weber Shandwick' ’ It might have put Don and Peggy out of business.

Media 28
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Content Marketing Is So Last Year

Flatiron Communications

We also were led to believe that the creation of a compelling piece of content (text, images, infographics, video) stood a chance of going viral. Some creators even claimed to have sure-fire recipes for viral success. Instagram), while others have done so through their creative and prolific media output, e.g, advertising).