Remove 2030 Remove Advertising Remove Customer Service Remove Strategy
article thumbnail

2024’s Top 5 PR Trends: What to Watch

Newsfile

Melissa Strle It can be challenging for PR professionals to navigate through an array of tools and strategies. This article highlights the top five PR trends for 2024, offering insights to refine and modernize your PR strategies. Stay informed and ahead in the industry by embracing these essential trends.

Trends 105
article thumbnail

Future of PR: 2020 edition

Stephen Waddington

Advertising value equivalent (AVE) is at the sharp end of this issue. She believes the same issues apply in advertising and PR. It’s indicative of the fact that outside of customer service, social media engagement has largely become a paid activity. The issue lies in the inability of PR to achieve its value.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Your audience with the public

Stephen Waddington

Facebook has a strong and growing platform of services including Instagram and WhatsApp. LinkedIn, now owned by Microsoft, is pursuing an advocacy, content and learning strategy. This is an increasingly competitive space as other disciplines such as advertising, digital and creative all vie for budget and work.

article thumbnail

Public relations in 2018

Stephen Waddington

By 2030 everyone on the planet will be connected. Facebook has a strong and growing platform of services including Instagram and WhatsApp. LinkedIn, now owned by Microsoft, is pursuing an advocacy, content and learning strategy. Bots have been developed to help with customer service, support and sales.

Publicity 164