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No, PR’s Not Dead Yet. Doing Just Fine Thanks! But Try Again Next Year

Flack's Revenge

First it was gripes about the press release, and in the latest example, a report that tech PR is dead, which I just read in Inc. Many wish to continue to write off public relations and kick it to the curb – by coldly saying that the profession and/or its trappings are dead. Yeah, I know, it makes for captivating clickbait.

Writing 177
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Is Space Tourism an Unnecessary Splurge?

Mindful Marketing

Swiss bank UBS has estimated that space tourism could be a $3 billion industry by 2029. Airplanes and computers are two examples. However, current and future benefits to humanity appear to outdistance those costs, making space tourism a stellar example of “ Mindful Marketing.” Learn more about the Mindful Matrix.

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