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FEBRUARY 8, 2024
This is also a great way for companies to position themselves as leaders in sustainability, social impact, and robust governance, aspects that could ultimately form the basis of a responsible brand narrative. The US is not far behind, with mandatory green disclosures by 2026.
Stephen Waddington
JULY 10, 2017
Lego and Patagonia are among my favourite brands. I’m not suggesting we return to the 1950s, but I do think organisations should stop trying to fix their reputation with a veneer of public relations lipstick. Mark 2026 down in your diary as the year when everyone in the world is able to get online, based on current adoption rates.
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