Sword and the Script

SEPTEMBER 19, 2022

CEOs and business leaders are increasingly recognizing the value of corporate communications; investors say comms can increase company valuations. This week I paused to catch up on reading several other PR and corporate communications surveys that I haven’t had a chance to read yet and summarize them here for you.

Survey 81

Survey Corporate Communications Financial 81

Reputation Us

DECEMBER 2, 2021

Numerous corporate scandals in the past decade illustrate just how unaware boards of directors can be about their companies’ deeply rooted problems. If you are on a board, you may believe the primary responsibility for safeguarding your company’s reputation lies with your management. Action 2: Prepare For 2022 Crises.

Reputation 88

Reputation Crisis Government Corporate 88

Reputation Us

DECEMBER 14, 2022

Looking back, 2022 brought in the Year of the Tiger. As more companies enter Web3, the structure—expected to replace centralized, corporate platforms—will most likely be the future of doing business online by the end of the decade. This can create a crisis management situation for your reputation.

Reputation 78

Reputation Insurance Insurance Employee 78

Reputation Us

OCTOBER 17, 2022

From ESG to DEI to social justice, it is incumbent upon leaders, organizations, and corporations to take a stance…NOW! As Winston Churchill once famously advised, “Never let a good crisis go to waste.” For corporations, crises can offer opportunities to revisit strategy, refocus vision, and reinforce reputation.

Reputation 78

Reputation Crisis Social Media Corporate 78

Sword and the Script

DECEMBER 20, 2022

This will contribute to even more noise, and it will make high-quality corporate content both more appreciated and harder to find.”. There is a new corporate scenario that directly impacts all audiences and communication channels. Rather, AI will be used to create a lot of filler and SEO bait. Luciana Lima , Head of PR, Reserve Parks.

Marketing 189

Marketing Content Marketing Data Social Media 189

Maxim Behar

DECEMBER 4, 2021

Maxim Behar shared in an interview for Capital newspaper how the pandemic affected his company and team, how he managed to retain and increase its clients, what role social media play in communications today and how he defines the PR business in 2022. "We Were you ready, were your clients ready for the crisis? - Of course not.

Social Media 52

Social Media Meeting Groups Analysis 52

Stern + Associates

DECEMBER 6, 2022

Rather than just putting out fires, Wooten focuses on the positive side of crisis management, asking, “ how do we get better as opposed to simply surviving a crisis? ” When unforeseen crises happen, her work teaches leaders how to make effective, strategic decisions and see everyday crises as learning opportunities.

Energy 62

Energy Government Policies Leadership 62