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The 2020 Public Affairs Resource List | Business Wire Blog

Business Wire

More and more consumers are turning their attentions to the role companies play in the local and global society. And with this attention, the discussion of Public Affairs and Public Policy quickly emerges. The world is changing.

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Top 10 Influential PR Businesses to Follow in 2020

Critical Mention

Powell Tate partners with organizations across sectors — global corporations, advocacy groups, nonprofits and foundations, coalitions, national trade associations and government agencies. The Perspectives section of their site covers many types of communication content, some including advertising, branding, marketing and public affairs.

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Should Public Relations Change Its Name?

ImPRessions - Crenshaw Communications

As the practice of public relations has changed over the decades, so has its name – morphing from “publicity” and “press office” in the 1920s to broader and more inclusive terms like “public relations,” “public affairs” and “corporate communications.”

Publicity 245
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EKA: How Media Monitoring Aligns with Strategic Communications

Critical Mention

EKA is a leader in providing public and private sector experience and assistance when making critical decisions. “EKA is a government relations and public affairs firm specializing in political consulting, government relations, policy issues, and crisis communications strategy.” ” Until next time!

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Spotlight on a Solo PR Pro: Meet Nicole Castro

Solo PR Pro

She specializes in media relations, content solutions and social media management for her clients, and she was fortunate to see her business grow in 2020, despite losing some clients to pandemic-related budget cuts. In 2017, Nicole launched Nicole Lauren Consulting as a solo PR pro. They don't have to go into an office every day.

Meeting 110
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PR rising in Africa rising

Stuart Bruce

By 2020 African consumers will be spending more than a trillion dollars. 80% own mobile phones. 80% of mobiles sold in Kenya are smartphones, a 50% increase. In 2014 advertising spend in Africa increased 14.6%, compared to a global average of 3.2%.

Mobile 60
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What Does “Storytelling” Mean to You? 105 Answers from Communicators

Sword and the Script

That’s why we included a dedicated and open-ended question about storytelling in the 2020 survey. Bridging the gap of human connection that goes beyond economic and corporate status.” Capturing the authentic connection – in a compelling, relatable way – behind the consumer pain point and the solution of the brand, for example.”