Remove 2014 Remove International Remove Storytelling Remove Viral
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Weekly Roundup of Awesome Links: Week of August 25, 2014

Melissa Agnes

It’s an important discussion and one that we hope you will have internally after listening to this podcast. Power of Storytelling & Viral Fundrasing: Exploring the ALS #IceBucketChallenge Case. The post Weekly Roundup of Awesome Links: Week of August 25, 2014 appeared first on Agnes + Day. Listen here!

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Caine’s Arcade: How Powerful Storytelling Can Make a Difference

Polaris

Stories—and storytelling—are powerful. The video quickly went viral, racking up over 1 million views the first day alone. He also addressed the Cannes Lions International Advertising Festival. They help charities secure more donations, persuade juries in trials and sway opinions in politics and the boardroom.

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Adapting Strategies for Effective Storytelling in the Social Media Era

PRSay

With the tremendous growth of social media in recent years, the PR landscape is continuously evolving and causing public relations professionals to adapt to the 24/7/365 news cycle we now work in as well as the instant, viral nature in which news breaks and spreads.

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Is PR to Blame When Apathy Reigns?

ReimaginePR

The conditions that led to the spread of Ebola, and the subsequent international reaction (or inaction), are still very much in place. I vividly remember reading a certain article in October 2014 that brought a tear to my eye. I know I sound like a killjoy, trying to retroactively ruin everyone’s viral video fun.

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30 Pragmatic Marketing and PR Predictions for 2020

Sword and the Script

“Content marketing will revolve more around individuals and storytelling components. With chatbots capable of handling more and more ‘how to’ and ‘information requests’ internally, leading marketers and communications pros will train them to give feedback and assist when executing on content initiatives.”. For this, I apologize.

Marketing 100
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Hyundai “Message To Space” TV Spot – Marketing Masterpiece or Brilliant Illusion?

MaccaPR

“Message To Space,” created by agency Innocean Worldwide, depicts how Hyundai worked with a 13-year-old girl who appears to be Stephanie Virts of Houston, daughter of NASA astronaut Terry Virts, to send a message to her father as he circles the Earth in the International Space Station. Source: Forbes ). Source: Hyundai ).

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How the Explainer Changed Digital Media Forever

Contently - Strategy

Vox launched in 2014, around the time ESPN acquired FiveThirtyEight, the data-explainer site run by Nate Silver. ” Golis believes Vox’s editorial viewpoint reflects its internal culture. Gone is the impetus to build a narrative from disparate headlines that once fell on readers. But who molded the media landscape this way?

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