Shift Communications

APRIL 1, 2016

SHIFT Communications, the premiere data-driven PR agency , announced today the release of the Heuristic And Recurrent Ontological Lexicon Deep-learner, or HAROLD, the world’s first artificially intelligent (AI), cloud-based PR employee. 2014: ZIPR Mobile PR Spokesperson App. 2013: SHIFT Branded Coffee Shops.

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Employee Data-Driven PR Communications Software 60

Shift Communications

NOVEMBER 4, 2015

In early 2013, we published a blog sharing what we felt were the worst times and days for press releases. The topic of press releases and when or when not to put one out over the wire is one that is all too popular in PR. Keep an eye out for my next post, which dives into how your brand can achieve outlier status with its news.

Data 60

Data LinkedIn Blogging Facebook 60

Shift Communications

NOVEMBER 4, 2015

In early 2013, we published a blog sharing what we felt were the worst times and days for press releases. The topic of press releases and when or when not to put one out over the wire is one that is all too popular in PR. Keep an eye out for my next post, which dives into how your brand can achieve outlier status with its news.

Data 60

Data LinkedIn Blogging Facebook 60

Shift Communications

NOVEMBER 4, 2015

In early 2013, we published a blog sharing what we felt were the worst times and days for press releases. The topic of press releases and when or when not to put one out over the wire is one that is all too popular in PR. Keep an eye out for my next post, which dives into how your brand can achieve outlier status with its news.

Data 60

Data LinkedIn Blogging Facebook 60

Shift Communications

DECEMBER 31, 2015

Ah, the question on every PR pro’s mind. Far before that in fact – our 2013 research showed that a range between 7am to 9am was ideal. What publishing time gives a press release the maximum visibility? No surprise, it’s before 5:30pm on a business day.

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Measurement Tools Agency Blogging 60

Shift Communications

APRIL 2, 2015

years working on the technology PR team. Toward the end of 2013, I realized that I wanted to grow in a different direction. Social Media Analytics – Twitter, LinkedIn and Facebook all offer analytics and insights into brand pages. I spent the first 3.5 I loved it, and I learned a lot as I evolved in my roles there.

Marketing 60

Marketing Data-Driven PR Analytics Training 60