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The State of the Press Release in 2015

Shift Communications

In early 2013, we published a blog sharing what we felt were the worst times and days for press releases. That blog post is to this day (over two years later) one of the most highly trafficked page on SHIFT’s website. Two years ago, we found that Monday and Tuesday and early hours (7 to 9 a.m. In terms of timing, 9 a.m.

Data 60
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The State of the Press Release in 2015

Shift Communications

In early 2013, we published a blog sharing what we felt were the worst times and days for press releases. That blog post is to this day (over two years later) one of the most highly trafficked page on SHIFT’s website. Two years ago, we found that Monday and Tuesday and early hours (7 to 9 a.m. In terms of timing, 9 a.m.

Data 60
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article thumbnail

The State of the Press Release in 2015

Shift Communications

In early 2013, we published a blog sharing what we felt were the worst times and days for press releases. That blog post is to this day (over two years later) one of the most highly trafficked page on SHIFT’s website. Two years ago, we found that Monday and Tuesday were the most popular days and early hours (7 to 9 a.m.

Data 60
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SHIFT Archives: The Best of Q4 2015

Shift Communications

Want to see how to do this for your blog? Our top posts from the fourth quarter of 2015 focused on best and worst times for press releases, connecting PR and sales, and measuring PR for 2016 planning. Ah, the question on every PR pro’s mind. Here’s how. Let’s take a look: The State of the Press Release in 2015.

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From PR to Marketing: Why You Should Expand Your Skill Set

Shift Communications

It’s hard to miss all the articles and blog posts about how the PR industry is changing, how it’s integrating with new skill sets. Today, I wanted to dive a little more into my personal experience on the subject – including why PR pros should honestly start thinking about expanding their skill sets (and where to start).