Remove 2012 Remove Community Remove Customer Service Remove Infographics
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How Storytelling Connects Paid, Earned, and Owned Media

Onclusive

In 2012, in response to the Altimeter group’s white paper on “converged media” last summer, Jeremiah Owyang took a stab on his blog at defining the new workflow for paid, earned, owned and shared media. Marketing and PR teams will need to work together to create compelling content that serves customers across all platforms and channels.

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What Taylor Swift Can Teach You About Social Media Marketing

MaccaPR

January 30, 2012. Imagine how far your brand could go with videos that spoke with, rather than at, your customers on YouTube with this level of feeling? Taylor’s 2012 album was titled simply, “Red,” a name chosen because Swift said the name captured “all the different emotions that I’ve experienced in the last two years.

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Meet PR’s New Best Friend: Data

PRSay

If they visualized the data in a chart or infographic. That’s a really unique and interesting trend that communication professionals should harness. Stacey Miller is the senior manager, communications at Cision. What would be even better? Conclusion.

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