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13 Leadership Lessons for PR Pros (Taylor’s Version)

PRSay

For Swifties of a certain age, the image of Kanye West interrupting Swift’s acceptance speech at the 2009 VMAs is unforgettable, but she came back stronger than a 90s trend. Song: “Bigger Than the Whole Sky”) Inspire creativity. Song: “You Belong with Me”) Demonstrate resilience.

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Online Videos 101: Keep It Simple, Stupid

Waxing UnLyrical

In my Internet & Mobile Strategy Lab class at Johns Hopkins University , my final group project for the semester was to create a “viral video&# about the JHU M.A. Does our video have the makings of a viral video? Aim high in creativity, but keep in mind the limitations of your tools and skills throughout the process.

Video 87
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Etsy's PR Nightmare: Greeting Cards Making Light Of Rape

Waxing UnLyrical

The news of these offensive cards has gone viral, and I expect the company will begin to see a dent in their sales figures from sellers shutting down shops and buyers boycotting the site. These cards, and the subsequent viral campaign against them, haven’t just hurt those offended by them. Image: striatic via Flickr, CC 2.0

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10 Crisis Communication Tips Every Business Needs

Prohibition

Be flexible and creative. Domino’s Viral Staff Video. As recently as 2009, Domino’s Pizza was confronted with an issue that had been caused by its own workers. Your organisation’s consistent message must be conveyed accurately and succinctly through a spokesperson. This individual needs to: Be well trained.

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The Essential Guide to Mass Communication: History, Methods, Ethics, and the Future

Masters in Communications

It is not known whether such creative works were disseminated widely as it is unclear how literate non-Elite Egyptians were. There is some concern that the media influences the agenda too much - stories that go viral don't always have merit, they are not always completely true.

Ethics 52