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15 years after: the collective “grilling” of Jim Grunig still delivers visionary insights on the future of PR

PR Conversations

Let’s look at some of the main statements made by Jim during the 2008 interview and ask ourselves some questions: I dislike the term “targeted” publics. This suggests that the organization should try to limit its publics to those it wants to reach because of its self interests.

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Train Your Brain to Apply “Longpath” Thinking

Stern + Associates

“Transgenerational thinking, which is really transgenerational ethics, allows you to expand how you think about the bigger problems in the world and what role you can play in solving them,” says Wallach, former adjunct associate professor at Columbia University’s School of International and Public Affairs. State Department, The U.N.

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Who Can Be a Solo PR Pro Now?

Solo PR Pro

In 2008, we shared that Solo PR Pros can be involved in: Business consulting. Media buying. Media relations. Public affairs. Social media consulting. Tell us about it in the comments or on social media using #solopr. Community relations. Corporate communications. Direct advertising. Event planning.

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PRs and communicators should to learn to love AI

Stephen Waddington

Particularly when you are at the centre of a media storm. What are the 8,500 or so UK staff at TSB thinking and feeling, let alone saying, on social media? Media monitoring is a great example of this. The challenge of context and communication Imagine being at the centre of the turmoil surrounding TSB at the moment.

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6 Twin Cities women with amazing PR, comms and marketing career journeys

Communications Conversations

Most of the folks I know come from the PR, comms or social media worlds. Holly’s one of those folks who started in marketing right at the beginning of social media. Molly is the chief communications and public affairs officer with Shipt. Thomas in 2007-2008. After all, this was an advertising panel.

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How Amazon Uses Brand Storytelling to Inspire Investment

Beyond PR

Author James Rubec, Cision Content Strategist, is a content marketer, researcher and brand journalist who for the past year with Cision has told data stories about global news events, public affairs and what motivates people to take action. Photo of Jeff Bezos sourced from Amazon Media Room.