Onclusive

FEBRUARY 22, 2018

AirPR sat down with Mika and discussed unique communications strategies, moving from journalism to PR: AirPR: Tell us about TMI and how you help brands and organizations gain visibility and manage reputation. AirPR: You started your career in journalism. Today, Mika runs TMI (The Mas Ink), a boutique PR firm.

Interviews 284

Interviews Radio Small Business Pitching 284

Cision

JANUARY 20, 2016

Here, he discusses his new role as chief strategy officer and executive managing director of corporate and brand purpose at RF|Binder and how he hopes to help companies become more purpose-driven and socially responsible. I was at MSL for almost 8 years, and we started the corporate social responsibility and sustainability practice in 2008.

Corporate 120

Corporate Journalism Nonprofit Strategy 120

Sword and the Script

FEBRUARY 20, 2018

As it turns out, he got his start selling radio and television advertising and only later went to work in the CPG industry after earning an MBA. b) I learned how ruthlessly competitive big brand marketing is. Retailers have built strong store brands and they make high quality products. Today he’s on his own.

Technology 61

Technology Marketing Retail Interviews 61

Journalistics

MAY 26, 2015

Local television is seeing an uptick in viewership, particularly around the evening news. Newspapers continue to struggle as an industry, which should come as no surprise to those working in journalism. According to Edison Research, 17% of Americans have listened to a podcast in the past month (up from 9% in 2008).

Newspapers 71

Newspapers Mobile Media Facebook 71

Journalistics

MAY 26, 2015

Local television is seeing an uptick in viewership, particularly around the evening news. Newspapers continue to struggle as an industry, which should come as no surprise to those working in journalism. According to Edison Research, 17% of Americans have listened to a podcast in the past month (up from 9% in 2008).

Mobile 40

Mobile Media Newspapers Local 40