Remove 2005 Remove Ethics Remove Leadership Remove Measurement
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Public relations and professionalism: work to do to realise full potential

Stephen Waddington

A body of knowledge, ethics and certification are the three foundations of a profession. To offer organisational leadership. To work within an ethical framework on behalf of the organisation, in line with professional and societal expectations. Chartered status is typically recognised a measure of competence within a profession.

Publicity 167
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Public relations and professionalism: work to do to realise full potential

Wadds Inc.

A body of knowledge, ethics and certification are the three foundations of a profession. To offer organisational leadership. To work within an ethical framework on behalf of the organisation, in line with professional and societal expectations. Chartered status is typically recognised a measure of competence within a profession.

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Trust Me, PR is dead – long live public relations

Stuart Bruce

It’s thought-provoking, exhilarating and infuriating in equal measure. Can you remember who Time magazine’s person of the year was in 2005? From these changes and the wealth of evidence he presents Robert draws the conclusion that PR is dead and should be replaced with a new concept of public leadership. I disagree.

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#13: When brands are more trusted than media

NewsWhip

And while there are some longer-term themes that we’ve been paying attention to over the years, for instance as early as 2005, we noted that shift in trust from authority figures to people like myself. So it has both the competence and the ethics implied in that question. Government and media are neither competent or ethical.

Brand 78