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UK Government report calls for social media regulation

Stephen Waddington

Media standards must be applied to social media to prevent democratic abuse. It’s a must read for anyone that has an interest in the impact of social media on public discourse and democracy itself. “In Ofcom is set to propose plans for greater regulation of social media this autumn.

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Adapting Strategies for Effective Storytelling in the Social Media Era

PRSay

With the tremendous growth of social media in recent years, the PR landscape is continuously evolving and causing public relations professionals to adapt to the 24/7/365 news cycle we now work in as well as the instant, viral nature in which news breaks and spreads. Social media in general is the perfect tool today PR professionals.

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5 Ways For You To Excel In Marketing/PR Today

ISEBOX

When you write your content, find an angle that reaches into the target demographics’ human experience. Talk/Write like a real live human. Whitepapers (and their language types) are so 2003. Speaking of humans, let’s talk about the social media aspect of your marketing efforts. Find an angle. Just talk to them.

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How To Keep Your Email Out of Spam Filters

Cision

Nearly any digital marketer will tell you that email is a preferable communications platform compared to social media. Delivery rate is higher, open rate is higher, click-through rate is higher… it’s not a controversial assertion (although the barrier-to-entry for email is more difficult than most social platforms).

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12 News Release Alternatives

Bad Pitch Blog

Concise, substantive writing goes a long way in the attention-deficit-driven world of social (SQUIRREL!) 5) Haiku : Creative writing might work, but what if you''re announcing an acquisition? 6) Video File: We''re all hitting YouTube for one reason or another. The Vatican began doing this in 2003.

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How to Prepare a PR Crisis Plan

Prohibition

How will they deal with the media? Will you send out written statements or release video footage? Who is responsible for external communication – responding to journalists, bloggers and other members of the public on social media channels and elsewhere online? Will you hold an external or internal press conference?

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