Solo PR Pro

JANUARY 16, 2018

Independent consultants strike out on their own for a number of reasons from wanting more life balance to being burned out on the politics of corporate work. You can establish visibility by networking, advertising, blogging, speaking, social media and more. As a solo consultant, your reputation is integral to your brand.

Advertising 41

Advertising Advertising Resources Social Media 41

Prohibition

JANUARY 14, 2022

A PR crisis is a negative story about your brand that threatens the reputation of your organisation, causes reputational damage, or negatively impacts sales or stock value. A PR crisis can destroy a reputation in an instant, so it’s crucial to have a plan in place. What is a PR Crisis? Or it could be an act of terrorism.

Crisis 62

Crisis How To Crisis Management Crisis Communications 62

Waxing UnLyrical

MAY 15, 2015

I first encountered Katie back in 2003, when she graciously taught a half-day workshop on PR measurement for a San Francisco-area PR club I was involved with. That’s how I got involved with measurement, that’s how I got into social media (I’ve told you how much I detested Twitter when it first came out , haven’t I?),

Measurement 40

Measurement Fashion Social Media Community 40

Lauri Pehar Borsh

SEPTEMBER 9, 2014

Too busy running blogs and social media networks/campaigns for my clients, but I HAD to take a time out today to share this one “theme” again! This article (post) on Ragan.com, one of my regular daily go-tos for all the latest PR/Marketing news, says it all: Study: CEOs aren’t using social media to full potential.

Social Media 114

Social Media Media Analytics SEO 114

Lauri Pehar Borsh

SEPTEMBER 9, 2014

Too busy running blogs and social media networks/campaigns for my clients, but I HAD to take a time out today to share this one “theme” again! This article (post) on Ragan.com, one of my regular daily go-tos for all the latest PR/Marketing news, says it all: Study: CEOs aren’t using social media to full potential.

Social Media 60

Social Media Media Analytics SEO 60

Communications Conversations

MARCH 14, 2017

I have been involved since the first day I joined in 2003 – 14 years ago (I am starting to realize I am old). Professionally the organization has helped me grow skill sets and build a reputation in this community. A while back you took your first big corporate job with 3M–big change!

Ethics 68

Ethics Leadership Examples Fashion 68