Sword and the Script

JUNE 4, 2022

It was a nascent consulting firm I had joined just four months earlier as the second or third employee (I can’t remember which). He’s really done wonderful service for the communications field and has built a 6,000-person strong community in the process. Now in its fifth year, the survey is open to respondents.

Survey 78

Survey Public Affairs Government Community 78

Reputation Us

MAY 12, 2020

As the president of ReputationUs and with 28 years of experience behind me, I have been striving to refine the art of managing corporate reputations during a crisis into a well-honed specialty. In addition, be sure to call out the wonderful things that are happening with your employees and members. A: Listen.

Crisis 78

Crisis Financial Banking Crisis Management 78

Waxing UnLyrical

MAY 15, 2018

Corporate communications and PR can be a lonely business of sorts. As communicators, we are sometimes holed up in self-imposed exile creating content for others to deliver on ever-shrinking budgets. The idea of doing less with more is not uncommon to communicators. Guest Post by Scott Kaminski. Or are we? Let’s hit it.

Survey 74

Survey Industry Communications Corporate 74

Cision

JULY 20, 2015

Once Shea developed his production process, he went back to his online communities to get the word out: “The backpacking, fishing, outdoors community has a very active and robust online community of blogs, forums, and review sites. We went to those online communities and announced our product and drummed up interest.

Energy 120

Energy Viral Storytelling Community 120

Deirdre Breakenridge

APRIL 29, 2019

This idea reminds me of a clothing retailer, who years ago put up controversial billboards and then an employee intentionally – and surreptitiously – defaced them. This is PR at its finest – relations with a public community. The second annual survey was conducted by yours truly in collaboration with Ned Lundquist.

Survey 377

Survey Media Relations Media Ethics 377