Remove 2001 Remove Agency Remove Corporate Remove Print
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A Brand Is a Business Risk to be Understood and Managed; Off Script No. 40: Brianna Carroll Boyle

Sword and the Script

3) You’ve worked both on the agency and the client side in PR. When I got out of school in 2001, for instance, few of my clients cared about mentions in online outlets. They wanted print coverage and would regularly frame and display significant coverage. Online influencers and bloggers were basically unheard of.

Brand 107
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Forget “Better PR” — The PR Industry Needs Education

Doctor Spin

After the dot-com bubble in 2000-2001, the Internet slowed down. Having truckloads of agencies adds complexity and kills ROI. ” Conversely, I hear senior professionals disregard younger ones since “they don’t understand the fundamentals of corporate communication.” But we’ve already messed up.

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The PR Industry Needs More Than Just Better PR

Doctor Spin

After the dot-com bubble in 2000-2001, the Internet slowed down. Having truckloads of agencies adds complexity and kills ROI. ” Conversely, I hear senior professionals disregard younger ones since “they don’t understand the fundamentals of corporate communication.” You and I must save the PR industry.

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Our Industry, Your Answers: Breaking Down the 2018 JOTW Communications Survey

Waxing UnLyrical

Corporate communications and PR can be a lonely business of sorts. Conducted in February 2018, the online survey solicited the thoughts and opinions of 5,500 JOTW newsletter subscribers, mainly consisting of senior in-house and corporate communications professionals across a variety of industries. Guest Post by Scott Kaminski.

Survey 74
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3 former PR pros who made mid-career shifts and lived to talk about it

Communications Conversations

“I’m done with agency life. You could replace “agency life” with “corporate life” and insert a whole other sub-set of people, too. Kelly Groehler, Tim Westermeyer and Betsy Andersen all traded in their corporate and agency PR careers for work in another field.

Apparel 106
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The Essential Guide to Mass Communication: History, Methods, Ethics, and the Future

Masters in Communications

Typically, it is synonymous with broadcast and print media: radio, TV, and film (small and large screen), print media, and advertising. The printing press emerged around 600 years ago, but printed media technically existed for thousands of years.

Ethics 52