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Category: Flack Me Summary: The author created a set of writing guidelines that are more valuable today than when he created them MORE
Category: Flack Me Summary: "It's the rough side of the mountain that's the easiest to climb; the smooth side doesn't have anything for you to hang on to MORE
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Many corporations view applying for industry awards as a bit too self-promotional, a waste of critical advertising budget, and far too time-consuming. However, just being nominated or shortlisted for an award can yield tremendous advantages. In fact, the benefits of winning an award outweigh the negative aspects—if you are strategic. . No joke: entering awards does actually require a lot of time and effort. MORE
Congratulations! You won the award. Well, perhaps your client won the award.) Your hard work and dedication paid off! But don’t let the excitement stop there. When clients win an award, they may not know how best to use it as leverage to increase sales and brand equity. What are some best practices for marketing your award wins? We’ve gathered some insights, suggestions, and examples from companies who are doing an incredible job in extracting the most value out of their hard-earned award wins. MORE
Ironically, I started Technology Awards List because I wanted to exit the PR and marketing industry. . Back in 2012, my chips were down. MORE
Ironically, I started the Technology Awards List because I wanted to exit the PR and marketing industry. . Back in 2012, my chips were down. MORE
With thousands of awards to apply to, do awards still matter? Every company seems to have “award-winning” on its website, in press release boilerplates, on lucite plaques in the reception area, even on job postings on recruitment sites. (I’ve MORE
The ROI of Awards. By now, you’ve come to realize that awards programs come with a price tag. No doubt, you’ve asked yourself: is it worth it? Let’s take a deeper dive at how companies can get the most mileage out of their awards spend—and even find a way to directly tie it to sales and business development. If you are tracking all of your marketing spend, including PR/comms, why not track the ROI of awards? MORE
Add ‘Award-Winning’ to Your Bio or LinkedIn. Have you ever wondered how so many people and companies seem to have ‘award-winning’ listed in their bio or description? Did you ever scratch your head and ask yourself, ‘How did they win it?’ ’ Well if our list of close to 8,000 awards programs tells you anything, there’s an award out there somewhere for you to consider applying to right now. For Organizations. MORE
Category: Flack Me Summary: Sephora will close all locations on June 5 to hold diversity training for its staff after R&B singer SZA accused the store of racial profiling in April MORE
Do you want your peers to recognize you for your innovation and hard work? It’s simple: apply for a business award. . In today’s crowded, noisy world, an award is another way to stand out and boost your business profile. Each year, many companies plan out what award programs they will apply to, as they consider this a large part of their marketing strategy. . MORE
Category: Flack Me Summary: For the last three decades, Gillette has offered “The Best A Man Can Get.” ” Now, to mark the switch to its new “The Best Men Can Be” tagline MORE
28 
Category: Flack Me Summary: Gucci has issued an abject apology after people noticed that its sweater, which features cartoonishly thick, red lips around the mouth cut-out, looks an awful lot like blackface MORE
28 
Category: Flack Me Summary: With the prevalence of social media, brand journalism and digital marketing campaigns, more and more PR pros are cutting the cord on the typical office gig MORE
Category: Flack Me Summary: Called the Wildhomes for Wildlife project, it transforms Ikea tables, lamps, and chairs into a variety of beautiful lairs and nests for all kinds of animals MORE
28 
Category: Flack Me Summary: Before this makes you lose all faith in society, it’s important to note that the name change isn’t permanent and only lasted for a few days MORE
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Category: Flack Me Summary: Your public relations firm and your team should use a PR plan as a roadmap to create a successful PR program MORE
Category: Flack Me Summary: A timely subject might require a prompt inquiry, but PR pros must beware becoming a nuisance. Here are some guidelines to inform your efforts MORE
Category: Flack Me Summary: You probably won’t be asked about your spirit animal nor which ice cream flavor you’d be. Instead, think about how to answer these interview staples—and do ample research MORE
Category: Flack Me Summary: When you’re under deadline pressure, it’s tempting to fill the page with uninspired, cheap ingredients. Sloppy work does a disservice to your readers MORE
Judges are people, too. When you submit an entry for an awards program, your submission most likely is evaluated by a handful of judges. That is, if it’s an awards program worth its salt. MORE
Category: Flack Me Summary: When company leaders decide to invest in content marketing, they often redefine the roles of their current marketing team. Too often, the people working in traditional marketing departments lack the skills needed MORE
Category: Flack Me Summary: Though some took to social media to rejoice over the series shutting down, no matter which side you fall on, there are several takeaways from the show’s cast of nerds MORE
Category: Flack Me Summary: Follow this guidance to achieve more clarity and precision in your copy MORE
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Category: Flack Me Summary: Even small not-for-profit organizations can effectively promote their message through social media MORE
Category: Flack Me Summary: As Halloween draws near, scary movies and haunted houses abound—but the scariest creatures can reside in your office MORE
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Wait, what?! Yes, you read that correctly. Paying for awards may seem counterintuitive—after all, your company worked hard to accomplish certain things and you apparently won. So why should you have to pay? . MORE
Category: Flack Me Summary: The spray-and-pray approach is pretty much a waste of time—and it certainly doesn't constitute a full strategy. Here's guidance on the proper way to compose and use this much-maligned tool MORE
The Awards Blog
FEBRUARY 7, 2020
Wait, what?! Yes, you read that correctly. Paying for awards may seem counterintuitive—after all, your company worked hard to accomplish certain things and you apparently won. So why should you have to pay? .
The Awards Blog
JANUARY 31, 2020
Ironically, I started Technology Awards List because I wanted to exit the PR and marketing industry. . Back in 2012, my chips were down.
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The Awards Blog
SEPTEMBER 9, 2019
Many corporations view applying for industry awards as a bit too self-promotional, a waste of critical advertising budget, and far too time-consuming. However, just being nominated or shortlisted for an award can yield tremendous advantages. In fact, the benefits of winning an award outweigh the negative aspects—if you are strategic. . No joke: entering awards does actually require a lot of time and effort.
The Awards Blog
FEBRUARY 25, 2020
With thousands of awards to apply to, do awards still matter? Every company seems to have “award-winning” on its website, in press release boilerplates, on lucite plaques in the reception area, even on job postings on recruitment sites. (I’ve
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Inspiring the team to do their best, break through barriers and achieve milestones is the core responsibility of the startup leadership. Inspiring people to do great requires installing confidence and the ability to learn from setbacks and failures.
The Awards Blog
FEBRUARY 15, 2020
Judges are people, too. When you submit an entry for an awards program, your submission most likely is evaluated by a handful of judges. That is, if it’s an awards program worth its salt.
The Awards Blog
SEPTEMBER 11, 2019
Congratulations! You won the award. Well, perhaps your client won the award.) Your hard work and dedication paid off! But don’t let the excitement stop there. When clients win an award, they may not know how best to use it as leverage to increase sales and brand equity. What are some best practices for marketing your award wins? We’ve gathered some insights, suggestions, and examples from companies who are doing an incredible job in extracting the most value out of their hard-earned award wins.
The Awards Blog
MAY 15, 2019
The ROI of Awards. By now, you’ve come to realize that awards programs come with a price tag. No doubt, you’ve asked yourself: is it worth it? Let’s take a deeper dive at how companies can get the most mileage out of their awards spend—and even find a way to directly tie it to sales and business development. If you are tracking all of your marketing spend, including PR/comms, why not track the ROI of awards?
The Awards Blog
AUGUST 30, 2019
Do you want your peers to recognize you for your innovation and hard work? It’s simple: apply for a business award. . In today’s crowded, noisy world, an award is another way to stand out and boost your business profile. Each year, many companies plan out what award programs they will apply to, as they consider this a large part of their marketing strategy. .
The Awards Blog
JULY 4, 2019
Add ‘Award-Winning’ to Your Bio or LinkedIn. Have you ever wondered how so many people and companies seem to have ‘award-winning’ listed in their bio or description? Did you ever scratch your head and ask yourself, ‘How did they win it?’ ’ Well if our list of close to 8,000 awards programs tells you anything, there’s an award out there somewhere for you to consider applying to right now. For Organizations.
When it comes to change communication, employees need your help to understand what’s happening. Use these four steps to help employees navigate change.
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NOVEMBER 5, 7795
Category: Flack Me Summary: Follow this guidance to achieve more clarity and precision in your copy
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JUNE 3, 4114
Category: Flack Me Summary: Sephora will close all locations on June 5 to hold diversity training for its staff after R&B singer SZA accused the store of racial profiling in April
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APRIL 17, 3479
Category: Flack Me Summary: A timely subject might require a prompt inquiry, but PR pros must beware becoming a nuisance. Here are some guidelines to inform your efforts
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MARCH 13, 3162
Category: Flack Me Summary: Called the Wildhomes for Wildlife project, it transforms Ikea tables, lamps, and chairs into a variety of beautiful lairs and nests for all kinds of animals
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MARCH 1, 3270
Category: Flack Me Summary: The position, which was originally initiated by Sam Walton in 1980, has become a signature aspect of the Walmart brand
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FEBRUARY 19, 3924
Category: Flack Me Summary: You probably won’t be asked about your spirit animal nor which ice cream flavor you’d be. Instead, think about how to answer these interview staples—and do ample research
Flack Me
FEBRUARY 7, 4078
Category: Flack Me Summary: Gucci has issued an abject apology after people noticed that its sweater, which features cartoonishly thick, red lips around the mouth cut-out, looks an awful lot like blackface
Flack Me
JANUARY 25, 8276
Category: Flack Me Summary: Ice cream, soda, dish soap to be sold in reusable containers; Pepsi, Unilever, P&G sign onto pilot program in Europe, U.S.
Speaker: Smita Das, MD, PhD, MPH, Medical Director, Psychiatry and Naj Wright, MBA, C-Suite HR Executive
Through advances in technology and access to care, managers can be empowered to serve as the front line of defense to help identify employee AUD and SUD concerns before they escalate. Understanding AUD and SUD, and providing tools for your workforce to overcome the challenges that they pose, is key to fostering strong mental health at work. Join us for this important how-to discussion.
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JANUARY 15, 8232
Category: Flack Me Summary: For the last three decades, Gillette has offered “The Best A Man Can Get.” ” Now, to mark the switch to its new “The Best Men Can Be” tagline
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NOVEMBER 28, 2201
Category: Flack Me Summary: The author created a set of writing guidelines that are more valuable today than when he created them
Flack Me
NOVEMBER 18, 6881
Category: Flack Me Summary: Talk about good, for nothing. Here are the latest free tools sure to improve the results from your marketing efforts
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NOVEMBER 6, 2826
Category: Flack Me Summary: Your public relations firm and your team should use a PR plan as a roadmap to create a successful PR program
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PR and communications now rely on data-driven, real-time, iterative storytelling with metrics that help to manage crises, get ahead of the competition, and impact the bottom line. Learn how to build a Growth PR plan in this Onclusive whitepaper.
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OCTOBER 26, 8107
Category: Flack Me Summary: As Halloween draws near, scary movies and haunted houses abound—but the scariest creatures can reside in your office
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OCTOBER 1, 9875
Category: Flack Me Summary: Rebranding can be tricky. Do it well, and you set your brand up for success. Do it poorly, and you become a punchline
Flack Me
SEPTEMBER 19, 6115
Category: Flack Me Summary: When you’re under deadline pressure, it’s tempting to fill the page with uninspired, cheap ingredients. Sloppy work does a disservice to your readers
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SEPTEMBER 10, 2101
Category: Flack Me Summary: If you want your web marketing efforts to achieve long-term success with a relatively small upfront investment, organic traffic is crucial
In this Facebook guide for businesses, we’ll help you strategize with tips and techniques straight from our playbooks. We also let you in on the best practices for improving your lead gen campaigns, starting with a review of your performance metrics.
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AUGUST 28, 2895
Category: Flack Me Summary: Before this makes you lose all faith in society, it’s important to note that the name change isn’t permanent and only lasted for a few days
Flack Me
AUGUST 27, 8601
Category: Flack Me Summary: Though some took to social media to rejoice over the series shutting down, no matter which side you fall on, there are several takeaways from the show’s cast of nerds
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AUGUST 17, 5435
Category: Flack Me Summary: "It's the rough side of the mountain that's the easiest to climb; the smooth side doesn't have anything for you to hang on to
Flack Me
JULY 12, 7953
Category: Flack Me Summary: A man wrote PayPal to say his wife had died. The company's response was heartless
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Learn how to find and use influencers and advocates to gain buyer's trust on your behalf.
Flack Me
JUNE 21, 8870
Category: Flack Me Summary: The spray-and-pray approach is pretty much a waste of time—and it certainly doesn't constitute a full strategy. Here's guidance on the proper way to compose and use this much-maligned tool
Flack Me
MARCH 20, 3743
Category: Flack Me Summary: With the prevalence of social media, brand journalism and digital marketing campaigns, more and more PR pros are cutting the cord on the typical office gig
Flack Me
MARCH 7, 2266
Category: Flack Me Summary: When company leaders decide to invest in content marketing, they often redefine the roles of their current marketing team. Too often, the people working in traditional marketing departments lack the skills needed
Flack Me
FEBRUARY 23, 3592
Category: Flack Me Summary: Even small not-for-profit organizations can effectively promote their message through social media
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