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The Right Way to Build Your Email List

Waxing UnLyrical

Almost two years ago I went on a bit of a rant about how much I hate being added to email lists without my permission , especially by people I’ve “met&# on Twitter or while out and about at a conference. My opinion hasn’t changed , and I still get added to lists without expressly having signed up for them.

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6 PR Pitching Pitfalls And How To Avoid Them

ImPRessions - Crenshaw Communications

For example, becoming a repeat offender of misfired or irrelevant pitches is a quick way to see your email domain blackballed, making your job twice as difficult. This post outlines six common media relations mistakes and ways to avoid them. Given the stakes, a small screw-up can be a disaster.

Pitching 240
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How to Turn Unlinked Brand Mentions into Backlinks

Buzzstream

Unlinked mentions can bring direct traffic to your site, but they’re more like billboards or radio ads. You rely on someone seeing your name, typing in your URL or searching for your brand name, and clicking on your site. So, to get the most value out of your brand mentions, you want them as backlinks.

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Building a perfect pitch? The story is in the data

Onclusive

To break through the noise of millions of pitches out there, knowing your audience, being on point with your story and building long-term relationships with journalists are essential ingredients. This means that pitching must start with the right data and end with measurement. Where do you find impactful journalists?

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Leveraging BuzzStream for Effective Digital PR – Reboot Online Case Study

Buzzstream

Using the right tools will make or break your digital PR campaign, and our digital PR agency is using the powerful suite of tools provided by BuzzStream to revolutionize and constantly experiment with our approach to outreach, digital PR, and link building more generally.

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Why Strategic PR Planning Deserves More Attention in Your Campaign Workflow  

Onclusive

What happens if you and your PR team invest more into strategic planning in your campaign workflow. Ultimately, strategic PR planning can make all the difference in driving impactful and successful campaigns to achieve your goals and we’ll explore how. But why exactly is strategic PR planning so important?

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SaaS Link Building: Tips and Examples

Buzzstream

SaaS Link Building: Tips and Examples Building links has benefits outside of just helping you rank for keywords. Link building is integral to getting your business online exposure. The right link can attract new customers in a way that other forms of organic marketing simply cannot.

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