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Professional Development: An Investment in Yourself

Solo PR Pro

You may also find local workshops or mini-conferences that provide the benefits of in-person without the time and expense of traveling to a different location. Look at your local Chambers of Commerce. Maybe it’s a creative writing conference, a primer on AI, a series on digital marketing, or learning a new language.

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Media Alert vs. Press Release: What Are the Differences?

PR Fuel

Informational Workshops. Send an invite to local news agencies, and you could get a significant boost in publicity if they come along and write news about your business. They are written in such a way that newspapers and media outlets could use them verbatim if they chose to write about your news. Charity Events.

Media 102
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4 Tips for Authentic Executive Communications as a Ghostwriter

PRSay

We may not think about it that way — we’re simply drafting a memo to employees or writing the president’s message for an annual report. But the fact is: Few executives reach the C-suite because of their writing skills. On one occasion, I was given an assignment to write something for the CEO.

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APR, Ph.D. or Experience: Which Is Best for Teaching Undergrad?

PRSay

I attended the local Chapter’s jump-start session and a couple of local workshops, but then put my APR studies on hold for a year. However, Accreditation wasn’t easy. I was a new mom, juggling full-time teaching and a part-time career in the Air Force Reserve as a public affairs officer.

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PR Rock Stars: Retired Vice President of Content & Public Relations at DKY, Holly Donato

Communications Conversations

The free prep workshop alone was a fabulously valuable experience, and I wished I’d done it years ago. Along that line, keep your writing conversational. I’ve noticed a tendency for PR people to write like academics. Staying on the leadership topic, what local leaders did you look up to during your career, and why?

Publicity 174
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5 Reasons You Might Need to Issue a Press Release

PR Fuel

They get picked up by local and national publications, help journalists, and allow you to control your messaging. And writing a press release is a fine art. When media use your media release to write and publish stories, they will usually include a link to your website. Issue a press release! A Press Release Can Boost SEO.

SEO 52
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Marketing Artificial Intelligence Conference (MAICON) Registration Is Now Open

PR 20/20

Through workshops, keynotes, and breakout sessions, MAICON will take you beyond the industry jargon to learn what’s possible. Machine-Assisted Narratives and the Science of Writing. Workshops to Plan, Pilot and Scale Marketing AI. MAICON will also offer five workshops preceding the conference on Tuesday, July 16.