article thumbnail

Pitching the Local Media – Tips from the Pros

PR for Anyone

It is an absolute game changer for their real estate business in terms of credibility and visibility. I interviewed journalists from The Washington Post, The Washington Business Journal , and Inside Nova (a Northern Virginia local publication) about what types of local real estate pitches they like to receive.

article thumbnail

What PR Pros Should Know about the Next Generation of Journalists

PRSay

As the journalism profession faces threats from artificial intelligence, misinformation and the collapse of business models that support journalism, the next generation of journalists nonetheless feels optimistic and wants to bring truth, justice and integrity to their work, a new survey suggests.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

PR Advantages of Pitching Trade Press

ImPRessions - Crenshaw Communications

If the big-name media feature is the show horse, then trade publication coverage is the less glamorous workhorse of PR. Those hours, of course, include studying trade journals, reviews, and analyst reports. Real estate company buyers are more likely to be paging through these journals than Wired.

Pitching 168
article thumbnail

Are You Ready for the Metaverse?

PRSay

a technology company that had its initial public offering of stock in March, says it intends to build a human “co-experience” platform that will be shared among billions of users. The metaverse will go beyond videogames to also include virtual real estate, shopping, work spaces, comedy clubs, high schools, universities and much more.

article thumbnail

Expanding into the Hotel Industry

The Hoyt Organization

Features in each local market – as well as placements in national real estate media along with hospitality journals appeared once the acquisition took place. The program, which took place over an 18-month period, served as the voice of the firm’s expansion, and provided the front door for the firm’s acquisition success.

Hotels 52
article thumbnail

When a Client Turns Down That Juicy Media Interview…

Rock the Status Quo

Sometimes public relations feels exactly like this piggy’s situation, but without the humor. Mine actually happened this year, when I lost a great Wall Street Journal opportunity for legal reasons. If it’s a real estate publication, using that same example, does it have to be a home builder?

article thumbnail

Six Things PR Can Learn From “The Big Short”

ImPRessions - Crenshaw Communications

“The Big Short,” the brilliant and entertaining “economics lesson” on the real estate collapse that brought down the U.S. PR pros in particular may note the scene where two of the short-sellers try to interest a colleague at The Wall Street Journal in the story of the corrupt CDOs – without any success.

Film 149