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Guiding Customers from Inspiration to Action

Cision

“You need to map customer behaviors to solutions,” Eric Edge, head of global marketing, communications and industry relations at Pinterest said while speaking at this year’s Dx3 Canada conference. Pinterest achieves this with two new features on its platform: visual discovery and lens. Write good, creative content.

Pinterest 202
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Helsinki, Finland – Growth Path Ahead

Landis PR

In this week’s blog, our Public Relations Global Network partner, Taru Tujunen from Ellun Kanat , writes about the business environment in Finland. It is not advisable to have an employee of a communications firm present in the interview situation. million users Pinterest : 1.52 million users Facebook : 3.59

Radio 64
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Landing Page, SEO and Blog Secrets: An Interview with Clint Danks of ThinkSEM

MaccaPR

If the world of SEO, inbound marketing, optimized content and landing pages thrills you as a marketer, then the following interview with Clint Danks is going to be your cup of Lipton. Another big mistake is writing content for search engines, rather than writing for your audience. Interviews Inbound Marketing SEO'

SEO 98
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How to Use eBooks to Grow Your Authority

ReimaginePR

If you’re looking for an easy, but sure way, to define yourself as an expert in your field, here’s my advice: write an ebook. Aside from bragging rights, writing an ebook can help increase your authority because people will begin to see you as an expert on the topic. Don’t allow the prospect of writing an book to overwhelm you.

eBook 219
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10 Habits Of Highly Successful PR People

ImPRessions - Crenshaw Communications

Write more and write better. Good, error-free writing is under threat today. It seems the need for speed in writing and editing is taking its toll. One of the best ways to improve your writing is to create the ideal environment in which to write. We constantly find horrid examples committed by journalists.

Writing 149
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Why Harry and Meghan might be the next Bill and Melinda Gates

Mark My Words

Looking at the headlines after last night’s interview, Meghan and Harry are currently the most famous couple on the planet right now,” says James Herring, CEO of branding consultancy Taylor Herring, whose clients have included the BBC and Disney. In the US, just be famous, wear some labels, do some interviews, we’ll be so happy to have you.

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Seven Ways to Get Into PR, Even with No Experience

Prohibition

Using social channels like Tumblr, Snapchat, Pinterest, or Vine can even help you bag some extra points as you show the employer you use more than just the usual suspects. Demonstrating your understanding of these platforms to get genuine website traffic to your personal blog is one of the things that interests PR interviewers the most.