Bianchi Biz Blog

APRIL 3, 2023

I am a reporter at Automotive News , covering electric vehicle trends, charging infrastructure and battery development. I never thought I’d write about mayflies or interview an entomologist (an insect scientist) as an auto reporter! I began my journalism career in 2014 as an intern at Automotive News.

Automotive 79

Automotive Meeting Report Insurance 79

Sword and the Script

JUNE 13, 2023

A survey of 3,000+ finds 75% of journalists say the top action any PR person can take is to understand a reporter’s target audience and what they find relevant; journalism statistics show reporters worry about accuracy, credibility and keeping pace amid more work and fewer resources Most PR professionals say media relations is getting harder.

Journalism 136

Journalism Media Relations Report Media 136

ImPRessions - Crenshaw Communications

JULY 13, 2022

Here are some tips to both landing media interviews and making sure they’re successful. If you’re tackling an industry event without a full PR team facilitating outreach, pitching and planning for press interviews can be daunting. Not that gimmicks are everything, but it’s important to make the reporters’ time worthwhile.

Media 294

Media Trade Shows Travel Interviews 294

NewsWhip

MAY 20, 2024

We’ve just published our second report — Hindsight to foresight: Taking a proactive approach to purpose and polarization — in partnership with Stephen Waddington. This position is uniquely based on both the internal and external context and a balance of emotional and intellectual intelligence.

Corporate 78

Corporate Banking Internal International 78

Landis PR

MARCH 18, 2024

By Andie Davis Photo courtesy of Pixabay There are many great benefits that come from media training, and not just for media interviews. If you get media interview requests, you will want experienced media trainers to guide you through the ins and outs (and the dos and don’ts) of being a great interviewee.

Media Training 59

Media Training Training Media Interviews 59

ImPRessions - Crenshaw Communications

AUGUST 29, 2022

Depending on the announcement, we may seek an exclusive, meaning one reporter has access to the news before others. So what should you do when you are ghosted by a reporter? It can be easy to assume the reporter has stopped responding because you did something to turn them off from the story, but that is likely not the case.

How To 321

How To Media Report Pitching 321

Onclusive

APRIL 12, 2018

Kathy sits on the Executive team at UL and reports to the President and CEO. We also had only a few in-country marketers who were managing our corporate presence and reputation locally in international markets, and we now have strong talent in our growing international markets. This blogpost was co-authored by Heidi Sullivan.

Content Marketing 170

Content Marketing Interviews Marketing Leadership 170

Onclusive

JANUARY 10, 2018

Trends will continue to support a wave of education for PR and it’s internal partners to consider and accept PR’s positive impact.”. Articles and reports can be swapped for personalized virtual experiences and views and clicks will be replaced with memorable interactions.”. There is such wide disparity in measurement today.

Content Marketing 150

Content Marketing Measurement Interviews Marketing 150

PRSay

JULY 23, 2019

Laura Ling is a prolific journalist, with a body of work that includes reporting on slave labor in the Amazon, women’s rights in the Middle East and the energy crisis in sub-Saharan Africa. 20, Ling will share more of her story as a keynote speaker at the PRSA 2019 International Conference in San Diego. Personal stories. Real stakes.

Conference 98

Conference Internal International Travel 98

ImPRessions - Crenshaw Communications

OCTOBER 28, 2020

In fact, CareerCast listed “PR executive” as one of the top ten most stressful gigs in its 2019 Most Stressful Jobs report. Yet corporate PR officers also fall victim to inflated or impractical expectations when their internal clients don’t understand what’s possible. Some of the pressure we encounter in PR is preventable, however.

Publicity 334

Publicity How To Agency Product Launch 334

Wadds Inc.

MAY 26, 2024

report explores how the corporate communications function can help companies proactively manage the growing challenge of social and political polarisation. We’re publishing our second report - Hindsight to foresight: Taking a proactive approach to purpose and polarization - commissioned by NewsWhip today. A new Wadds Inc.

Corporate 59

Corporate Communications Case Study Study 59

Sword and the Script

JANUARY 3, 2023

We interviewed ChatGPT about public relations and while it does well with high-level questions, it becomes repetitive when those questions were more nuanced; the system says it is “unlikely” that it “or any other AI system will fully replace public relations (PR) professionals”. Should companies hire public relations people internally?

Interviews 106

Interviews Publicity Technology Social Media 106

ImPRessions - Crenshaw Communications

MAY 18, 2021

Guest post by Crenshaw Communications intern, Jordan Farbowitz . From major deals and mergers to revenue reports, there’s no shortage of ad tech coverage on the site. There’s plenty of content on the site directly from ad executives and representatives of major companies, whether it’s interviews or guest columns.

Advertising 322

Advertising Advertising Privacy Television 322

Cision

AUGUST 26, 2016

Department of Agriculture, the National Academy of Sciences, the National Research Council, Rodale Press, Winrock International, Profiles magazine, and The World and I magazine. Meeman Award for Outstanding Conservation Reporting. One hasn’t bothered to reply yet, after telling me on the phone that he would set up interviews.

Pitching 120

Pitching Agriculture Report Energy 120

Critical Mention

JANUARY 3, 2019

I would do so via a live satellite feed, providing insights, and sharing my experiences at international conferences from London to Shanghai. Before my release from prison, the media reporting had two legs–criminal conduct and a failed government sting operation. Most of this happened in the U.S. If so, how?

Interviews 105

Interviews Ethics Government Internal 105

ImPRessions - Crenshaw Communications

JANUARY 11, 2022

Fun fact about me: before getting into PR , I wanted to be a reporter. I was a journalism major, so most of my writing experience in college had a reporting angle. You report the facts. The initial press release offers only the basics, while the reporting fleshes out a story with real context, both pro and con.

Writing 294

Writing Journalism Pitching Guidelines 294

ImPRessions - Crenshaw Communications

AUGUST 16, 2023

If the event or holiday is too big a stretch or unrelated to your client, your pitch might be ignored, and you can even damage your credibility with the reporter for the future. End-of-Year Predictions (December) : As the year winds down, reporters are always working articles looking ahead to the following year.

B2B 156

B2B How To Privacy Retail 156

Sword and the Script

AUGUST 14, 2018

The 2018 State of the Media report by Cision is an annual survey of reporters that offers some insight. This year the survey polled 1,300 reporters from around the world and a little more than 800 of those respondents are based in the U.S. Below are a few of the statistics that stood out to me in reviewing the report.

Survey 104

Survey Report Media B2B 104

Bianchi Biz Blog

OCTOBER 18, 2021

I’m the Editor of Green Car Reports, so on a daily basis, it’s my job to keep up on “green” vehicle news—that’s related to efficiency, electrification, emissions, and manufacturing tech. Some of the early reporting I did on why the Porsche Taycan’s shift to 800 volts was so important is a great example.

Meeting 76

Meeting Report Automotive Media 76

Bianchi Biz Blog

NOVEMBER 12, 2021

I’m a reporter with Automotive News covering suppliers and electric vehicles. I was a reporter for Automotive News Canada in Toronto. I started before that as a reporter and editor for my college newspaper and interned at Bloomberg News, where I got my first taste of automotive reporting.

Automotive 52

Automotive Meeting Report Media 52

Bianchi Biz Blog

SEPTEMBER 21, 2023

Challenge: While even more media are expected to attend in 2024, a large majority of these journalists (which broke out in 2023 as 58% domestic and 42% international) that attended CES 2023 were there to cover the latest in consumer electronic products and gadgets. international. CES 2023 attracted 118,000 industry attendees, with 64.5%

Technology 94

Technology Automotive Mobile Interviews 94

ImPRessions - Crenshaw Communications

FEBRUARY 21, 2020

Tom Mueller, who interviewed over 200 corporate whistleblowers for his book Crisis of Conscience: Whistleblowing in an Age of Fraud , proclaims this “the age of the whistleblower.”. According to the experts, most report problems or abuses to those in charge, and often repeatedly. When culture is a barrier.

Corporate 272

Corporate Reputation Policies Employee 272

5W PR

FEBRUARY 29, 2024

Earlier this month, 5WPR Senior Vice President, and General Manager of 5WPR Miami, had the privilege of attending Axios BFD Miami, an exclusive half-day event where Axios business and Pro reporters conducted insightful interviews with top industry leaders.

Trends 78

Trends Internal International Education 78

Wadds Inc.

MARCH 22, 2023

Deloitte study identifies organisational listening, stakeholder mapping and relationship management as critical advisory roles The rise of the public relations function within organisations during COVID-19 is well reported. Employee engagement and internal communications are cited as a number one priority by corporate affairs directors.

Publicity 98

Publicity Corporate Employee Interviews 98

Sword and the Script

MARCH 26, 2024

The 2024 version is out so I spent some time perusing the report to write about it here. Some of them are buyers, which the report refers to as “decision makers” and the others come from sellers, which the report calls “producers.” Here’s what stood out to me in the report ( click images for higher resolution ).

Leadership 138

Leadership B2B Study Survey 138

Landis PR

APRIL 29, 2024

It has held this title since 2018 in the World Happiness Report. It is not advisable to have an employee of a communications firm present in the interview situation. Finns still trust the news media: The role of the news media in Finland is strong by international standards and Finns still have strong trust in the news.

Radio 64

Radio Pinterest Television Government 64

ImPRessions - Crenshaw Communications

NOVEMBER 14, 2019

It’s also why it hurts when, after investing in researching and shaping a potential story, an interview doesn’t make its way past the initial phone call. One interview opp may be for a quick comment on a breaking story in your industry, which means a short, colorful observation is in order. Understand the opportunity.

Resources 149

Resources Media Interviews Comparison 149

Bianchi Biz Blog

OCTOBER 9, 2023

I also manage TT’s quarterly iTECH magazine, which specializes in information technology in the trucking industry, and produce special reports on a variety of topics such as electric-powered trucks. Also, do your best to build rapport with the editors and reporters covering relevant beats. That works both ways.

Transportation 101

Transportation Meeting Newspapers Media 101

The Resolution Blog

OCTOBER 11, 2018

I had the pleasure of interviewing James Alexander, the head of influence and advocacy at global drinks business Diageo. James also shared details of how he developed a standardised reporting process to measure and compare results. Including details of their tool-stack and metrics.

Measurement 120

Measurement Marketing Interviews Internal 120

Ishmael's Corner

MAY 5, 2015

Instead, the root cause can lie in the interviewing process for sourcing the content. I think it’s fair to say that interviewing tends to be an undervalued expertise in the communications industry. Good luck finding a webinar for PR that addresses the art of the interview. The interview starts before the interview itself.

Interviews 60

Interviews Storytelling Software Engineering 60

Maxim Behar

MAY 13, 2024

In a newspaper, you first have to report the information, then the newspaper has to be printed and distributed. I agree that television and radio are faster than that - and currently, the most important thing is the speed of reporting the news - but still, nothing is faster than social media. Watch the full interview here.

Social Media 64

Social Media Newspapers Television Radio 64

Communications Conversations

SEPTEMBER 10, 2020

But, as you’ll quickly see in this short interview, Dan is a whole lot more. And, he may be the first (and only) journalist to interview cats on TV! I was a radio news reporter for three years in St. Paul Business Journal reporting on retail and restaurants before I started my career at Life Time in May 2018.

Radio 167

Radio Journalism Interviews Energy 167

Shift Communications

SEPTEMBER 23, 2016

I was responsible for any and all reporting, keeping a close eye on the news, writing speaking and award submissions, and running social accounts for my clients. I also started building relationships with reporters and still to this day remember my first piece of coverage. As an account coordinator, I was the gatekeeper for my team.

Interviews 60

Interviews Resources Writing Course 60

Stern + Associates

JANUARY 29, 2024

This is a still-evolving trend as most media interviews outside cable networks are still in print, but it’s conceivable that in the future there will be more video content around topics beyond breaking news. The result is that each year there are fewer reporters covering more ground, meaning they are harder to reach than ever before.

Strategy 96

Strategy Publicity Media Video 96

Bianchi Biz Blog

JULY 21, 2022

Based on our years of PR experience and supporting clients at CES, we’ve outlined six media relations facts, as well as the challenge you may face and the opportunities that could potentially surround them: 2,279 exhibitors in 2022 attracted reporters from all over the world. It’s logistically impossible. in person and 40.1K digitally).

Mobile 114

Mobile Technology Automotive Interviews 114

ImPRessions - Crenshaw Communications

FEBRUARY 18, 2020

Tom Mueller, who interviewed over 200 corporate whistleblowers for his book Crisis of Conscience: Whistleblowing in an Age of Fraud , proclaims this “the age of the whistleblower.”. Just two months ago, luggage company Away grappled with reputation stumbles after employees shared internal messages that unpacked a punitive workplace culture.

Corporate 156

Corporate Reputation Policies Employee 156

ImPRessions - Crenshaw Communications

NOVEMBER 2, 2021

Long subject lines are truncated when a reporter reviews their emails and will likely end up in their trash without even being reviewed. For example, a clear CTA can be: Setting up an interview with a client. A subject line should pique the interest of a journalist and prompt them to want to learn more.

Pitching 193

Pitching Writing Media Advertising 193