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Public Relations Review

PR for Anyone

Google is a great resource for magazine covers. Remember that Google is a question search engine. Ask Google, “Who writes about [your topic] at [name of publication]?” People get paid for you to make an impulse purchase in the grocery store check-out line based on the article title/hook on the cover. Permalink

Publicity 331
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7 Best Ways to Perform Media Monitoring of Your Press Release (+ benefits)

Newsfile

Media channels can include newspapers, magazines, television, radio, online news outlets, blogs, and social media platforms. Media mentions happen anytime your business, product or employee is mentioned in newspapers, magazines, online articles, blogs, TV shows, radio programs, podcasts or social media platforms.

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How Securing Media Coverage Brings Greater Value Than Ever

PR Insiders

Did you read that newspaper article in print or on your phone? Did you hear that interview on the radio or on a podcast? Nearly all newspapers and magazines have an online version available, and those online articles also have long lives. Think about how you get information these days.

Print 78
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What PR Success Looks Like In A Data-Driven World

PR Insiders

A store advertises its Memorial Day sale with a mammoth two-page newspaper spread and the store’s foot traffic either goes up or it doesn’t. When we talk about the media, we think of newspapers, magazines, TV, and radio. Quantity, quality and Google Analytics. Here is where Google Analytics can come in handy.

Data 78
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Maxim Behar for the studio of Radio Focus presented his new book "Seychelles recipes and more about “Paradise on Earth"

Maxim Behar

Maxim: Good afternoon, Radio “Focus”. And when you realize these things and do a bit of Google research for an hour or two or three, many people could happily land in Seychelles and try the food on the spot. It's all about good planning and good interest. And this is really a revolution with a capital R for me.

Radio 52
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How Social Media Is Paving a New Path for Journalism

Cision

These days, people are less likely to read the print newspaper, listen to the radio or tune in to the evening news broadcast to get their daily dose of news coverage. recently announced that Facebook accounts for 43 percent of traffic to media sites, beating out search engine giant Google. In fact, analytics firm Parese.ly

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MediaPulse | A Weekly Media Round-Up

Cision

News & World Report; Erin Dresch at Bloomberg TV; Scott Doll at Philadelphia’s FOX 29; and Mark Glendenning at RACER. VIP List: Liz Heron is The Huffington Post ‘s new no.