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How to Pitch Editors – Creating an Annual Pitching Calendar for Real Estate Agents

PR for Anyone

Remember to think of what matters in real estate during the general season and then be more specific month-to-month. Patrick’s Day, Spring Market ?. GENERAL – Is a Summer market weak or strong? October – Fire Prevention Week, Financial Planning Month . Here are a few ideas to get you started. SPRING THEMES.

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Rebranding a Real Estate Development Company Within a Six-Weeks 

The Hoyt Organization

Challenge As a direct lender, Mountain Funding carved out a strong niche in the opportunistic financing market. The firm was expanding into the development company market and was on the verge of making its first expansion. The post Rebranding a Real Estate Development Company Within a Six-Weeks appeared first on hoytorg.

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Setting the stage for a New Generation of Leadership for a Private Equity Firm

The Hoyt Organization

When a leading private equity commercial real estate firm was transitioning leadership to the next generation the key was how to effectively make that transition. How can the new CEO be effective when investors have had little exposure to him?

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One Million Dollar Plus: Reaching a High-Net-Worth Audience

The Hoyt Organization

As an ultra-luxury financing advisory firm, One Million Dollar Plus wanted to upgrade their digital marketing presence and build brand awareness specifically to reach a high-net-worth audience seeking to refinance their real estate.

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How to Fill Your Slow-Moving PR Pipeline Pitching Vertical Markets

Rock the Status Quo

Two words: vertical markets. Slow pipelines are an opportunity to think bigger with the publications we target, and with customized stories that fit our own needs but reach more niche markets. I’d explore what opportunities I can find with my client related to the new vertical or niche market. Let me give you an example.

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3 Fast Ways To Fill A Slow-Moving PR Pipeline & Keep Clients Happy

Rock the Status Quo

Branch out of your client’s industry and consider other online vertical market applications. No matter what kind of product or service a client provides, there is always a way it can be connected to other markets. Let’s use the example of a luxury residential real estate client. Who buys expensive homes?

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Six Things PR Can Learn From “The Big Short”

ImPRessions - Crenshaw Communications

What can a New York PR agency learn from the cautionary financial tale of the last decade? “The Big Short,” the brilliant and entertaining “economics lesson” on the real estate collapse that brought down the U.S. A lot, actually. Here are the top six. But know when to stick to your guns.

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