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How To Make A PR Impact With International Media

ImPRessions - Crenshaw Communications

PR agencies are taking on international communications for businesses as they expand beyond our borders. Many B2B tech companies with digital offerings, for example, market products and services worldwide, and they don’t always want to bring on multiple PR firms. Here are five areas to consider when pitching international media. .

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16 PR Crisis Management Examples: What (Not) to Do

Prowly

It could be a simple typo in a marketing campaign all the way to a full-blown international scandal. Crisis management examples show that some brands handle these crises well, while others… Not so much.

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Book Review: Internal Communication Strategy

Wadds Inc.

Rachel Miller's new book Internal Communication Strategy offers a practical, step-by-step guide to organisational communication by developing a robust internal communication strategy. It’s not every book about internal communications that offers a revolution. While a technical expert, she does not rely on jargon.

Internal 116
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The Power of Internal Linking with Positional’s Nate Matherson

Buzzstream

Resources Mentioned: Glenn Allsopp’s article on who controls search Cyrus Shepard’s Study on Internal Linking Nate’s LinkedIn Nate’s Twitter Main Takeaways 1. Internal linking is one of the least appreciated jobs in SEO. You don’t want to use the exact same anchor text on every internal link. Positional is now live!

Internal 118
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Notes From A Virtual PR Agency Intern

ImPRessions - Crenshaw Communications

Guest post by Crenshaw Communications intern, Sarah O’Connell. Working from home might be a new experience for an intern, so it’s important to create a productive work environment for yourself. You want to make sure you’re in the know so that you can get the most from participating in external and internal meetings. .

Internal 296
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SaaS Link Building: Tips and Examples

Buzzstream

SaaS Link Building: Tips and Examples Building links has benefits outside of just helping you rank for keywords. Use these SaaS link-building tips, ideas, and real-life examples to learn how to put space between yourself and your competitors. Here are some real-life examples from SaaS brands. Then, sort by Referring Domains.

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People-based adaptive marketing—4 examples of success

Agility PR Solutions

Hackathons are events that bring together internal teams—sometimes with start-ups or outside talent to collaborate—and create new applications that are either consumer-facing or internally focused ways of automating intelligence […]. People-based adaptive marketers sponsor hackathons these days.

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