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The Value of Pitching Trade Reporters | Business Wire Blog

Business Wire

If it's not the New York Times, Wall Street Journal, Bloomberg, or the Associated Press—or an interview on CNBC—it's common for corporate leadership to ask, "Why bother?" Everyone wants to be featured in the New York Times.

Blogging 299
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S&T Live Recap: Even as Trust in Media Falls, Students Can Serve Public Good

PRSay

Regaining public trust in the news media is a “challenge for journalism and ultimately for society,” said Marie Hardin , dean of the Donald P. Public trust has eroded in all major institutions, including higher education. Public trust has eroded in all major institutions, including higher education. “It

Publicity 146
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Public relations and professionalism: work to do to realise full potential

Stephen Waddington

Public relations practitioners fall short of the expectations of a profession. It’s a limiting factor for public relations to realise its potential as a management discipline. There is no barrier to entry to working in public relations. In the UK the public relations market employs 99,900 people and contributes £16.7

Publicity 167
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Reflexivity Memo on PR practice from craft skills to education. A case of ‘plus ça change, plus c’est la même chose’.

PR Conversations

Thanks go to João Duarte for providing this ‘reflexive moment’ by noting the 15-year anniversary since publication of a PRC article ‘grilling’ James Grunig. I recommend starting with my initial post and comment thread, before reading the subsequent ‘group interview’ post (and its 31 comments) – followed by João’s recent reflective post.

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In Memoriam: Judy VanSlyke Turk, Ph.D., APR, Fellow PRSA

PRSay

APR, Fellow PRSA, a longtime PRSA member and champion of PR education and research, died on May 2 in Richmond, Va., Turk worked professionally in Chicago as a reporter for the Associated Press and in university and corporate public relations before beginning her academic career. PRSA named Turk as its Outstanding Educator in 1992.

Education 150
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How PR Can Solve Its Diversity Problem

ImPRessions - Crenshaw Communications

Public relations is about building relationships between an organization and its audience. When I was interviewing with Crenshaw, one of the first things I noticed was that the leader interviewing me was a man of color – someone who looked like me. The first step is education.

Employee 156
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Meet the Media: Jeremy Wolfe, Editor for FleetOwner

Bianchi Biz Blog

I look for stories that have a solid educational edge to them. How long have you been in journalism and how did you get started? A year later, I became co-editor-in-chief of the paper, where I hired, trained, and managed a 12-person staff for a biweekly print publication. Any pet peeves with PR people?

Meeting 88