Sword and the Script

JUNE 18, 2019

What is for sure is that a solid PR team is versatile and can expertly cover down on a broad number of functions: internal comms, external comms, executive comms, media relations, analyst relations, corporate social responsibility, thought leadership and marcom, and as I’ve long proposed, content marketing, among many others.

Employee 149

Employee Print Writing Survey 149

Critical Mention

FEBRUARY 4, 2020

Powell Tate partners with organizations across sectors — global corporations, advocacy groups, nonprofits and foundations, coalitions, national trade associations and government agencies. Looking for a way to monitor, analyze and share your coverage from TV, radio, online news and social media sources? SCHEDULE A DEMO.

Public Affairs 172

Public Affairs Creativity Nonprofit Agency 172

Critical Mention

MAY 13, 2020

Looking for a way to monitor, analyze and share your coverage from TV, radio, online news and social media sources? Get a closer look at the most robust media monitoring and intelligence platform in the industry by scheduling a free, custom demo. SCHEDULE A DEMO. Priscilla Osorio.

Communications 158

Communications Radio Sports Social Media 158

Critical Mention

JUNE 26, 2020

It’s easy to get caught up in the moment and write an immediate response, especially on social media. Looking for a way to monitor, analyze and share your coverage from TV, radio, online news and social media sources? Think Before Reacting. SCHEDULE A DEMO. Priscilla Osorio.

Publicity 105

Publicity Radio Sports Small Business 105

Critical Mention

AUGUST 20, 2020

PRSA’s student-geared webinars on PRSSA provide great tips and guidelines on how to get started with public relations. With that said, if you’re looking to grow your brand, brush up on media ethics and improve your writing skills, PRSSA Webinars are the perfect fit for your learning needs. The New Rules of Marketing & PR.

Resources 136

Resources Communications Education Guidelines 136

Critical Mention

AUGUST 6, 2020

Avoid the hassle by subscribing to an all-in-one media service where you can get access to a contact database and be able to monitor your brand via TV and radio, online news and social media. Looking for a way to monitor, analyze and share your coverage from TV, radio, online news and social media sources?

Media 104

Media Radio Local Tools 104

Critical Mention

OCTOBER 29, 2019

PR pros can deliver exceptional multimedia experiences by spreading their brand’s updates and releases across TV, radio, social media and online publications. Looking for a way to monitor, analyze and share your coverage from TV, radio, online news and social media sources? Share Tweet Share. Multimedia Experience.

Radio 92

Radio Television Social Media Sports 92

Critical Mention

NOVEMBER 18, 2019

The great advantage of having access to real-time media monitoring is that you can get notified of your specific mentions seconds after they appear on tv, radio, online news sites and social media channels. Looking for a way to monitor, analyze and share your coverage from TV, radio, online news and social media sources?

Viral 70

Viral Radio Media Sports 70

Critical Mention

OCTOBER 2, 2019

The world’s digital advances now provide people with the ability to quickly write about your organization and share it with thousands of people at a moment’s notice. Avoid falling victim to preventable PR disasters by monitoring your broadcast, online news and social media mentions. Until next time! SCHEDULE A DEMO. Priscilla Osorio.

Sports 80

Sports Hotels Reputation Construction 80

Critical Mention

NOVEMBER 7, 2019

Ninety-two percent of consumers say they trust earned media over purely promotional content – via iScribblers. “Earned media continues to be very effective, especially since we are always connected via social media. SCHEDULE A DEMO. Priscilla Osorio. Priscilla is the marketing coordinator for Critical Mention.

Communications 81

Communications Crisis Communications Media Crisis 81

Critical Mention

SEPTEMBER 19, 2019

Using customized boolean searches for each client, we’re able to stay up to speed on all media mentions and hits pertaining to our client and their competitors. The easy-to-share reports allow up to share real time progress on client campaigns and even link directly to broadcast and radio coverage. SCHEDULE A DEMO. Priscilla Osorio.

Agency 79

Agency Marketing Media SEO 79

Critical Mention

NOVEMBER 5, 2019

Looking for a way to monitor, analyze and share your coverage from TV, radio, online news and social media sources? Get a closer look at the most robust media monitoring and intelligence platform in the industry by scheduling a free, custom demo. SCHEDULE A DEMO. Priscilla Osorio.

Social Media 105

Social Media Media Customer Service Radio 105

The Resolution Blog

OCTOBER 7, 2015

Eight years ago I oversaw the worldwide media launch of a Glasgow SME. Social media existed back then, as did blogs. But if you were going to get word out about a “new XXX which could revolutionise…” it was papers, TV and radio, every time. Media Relations Blog. IC AG Public Relations.

SEO 120

SEO Engineering Content Marketing Agency 120

Critical Mention

DECEMBER 20, 2019

Looking for a way to monitor, analyze and share your coverage from TV, radio, online news and social media sources? Get a closer look at the most robust media monitoring and intelligence platform in the industry by scheduling a free, custom demo. SCHEDULE A DEMO. Priscilla Osorio.

How To 103

How To Brand Branding Media 103

Critical Mention

JULY 2, 2020

Looking for a way to monitor, analyze and share your coverage from TV, radio, online news and social media sources? Get a closer look at the most robust media monitoring and intelligence platform in the industry by scheduling a free, custom demo. SCHEDULE A DEMO. Priscilla Osorio.

Marketing 89

Marketing eBook Pitching Radio 89

Critical Mention

DECEMBER 13, 2019

Looking for a way to monitor, analyze and share your coverage from TV, radio, online news and social media sources? Get a closer look at the most robust media monitoring and intelligence platform in the industry by scheduling a free, custom demo. SCHEDULE A DEMO. Priscilla Osorio.

Analysis 105

Analysis Comparison Reputation Radio 105

Critical Mention

MAY 21, 2020

Looking for a way to monitor, analyze and share your coverage from TV, radio, online news and social media sources? Get a closer look at the most robust media monitoring and intelligence platform in the industry by scheduling a free, custom demo. SCHEDULE A DEMO. Priscilla Osorio.

Sports 111

Sports Social Media Media Groups 111

Critical Mention

DECEMBER 3, 2019

Looking for a way to monitor, analyze and share your coverage from TV, radio, online news and social media sources? Get a closer look at the most robust media monitoring and intelligence platform in the industry by scheduling a free, custom demo. SCHEDULE A DEMO. Priscilla Osorio.

How To 90

How To Journalism Radio Newspapers 90

Critical Mention

NOVEMBER 13, 2019

Looking for a way to monitor, analyze and share your coverage from TV, radio, online news and social media sources? Get a closer look at the most robust media monitoring and intelligence platform in the industry by scheduling a free, custom demo. SCHEDULE A DEMO. Priscilla Osorio.

Publicity 74

Publicity Employee Analysis Radio 74

Critical Mention

MARCH 16, 2020

Looking for a way to monitor, analyze and share your coverage from TV, radio, online news and social media sources? Get a closer look at the most robust media monitoring and intelligence platform in the industry by scheduling a free, custom demo. SCHEDULE A DEMO. Priscilla Osorio.

Brand 87

Brand Branding Instagram YouTube 87

Critical Mention

DECEMBER 6, 2019

Looking for a way to monitor, analyze and share your coverage from TV, radio, online news and social media sources? Get a closer look at the most robust media monitoring and intelligence platform in the industry by scheduling a free, custom demo. SCHEDULE A DEMO. Priscilla Osorio.

Strategy 83

Strategy Communications Marketing Social Media 83

Beyond PR

APRIL 20, 2016

For public relations campaigns, that has traditionally meant showcasing the number of brand mentions and impressions a particular press release or media relations pitch generated. What is your “share of voice” on important corporate topics or industry trends—i.e. is the earned media driving?

Report 40

Report Media Television Radio 40

Communications Conversations

MAY 3, 2016

He mastered media relations managing information for national outlets like ESPN and Sports Illustrated. His popularity and ability to inspire students has played a critical role in the success of the school’s investor relations club where he has steadily grown his knowledge and responsibility. Melissa Thibodo @MelissaThibodo.

Sports 0

Sports Leadership Internal International 0

ImPRessions - Crenshaw Communications

OCTOBER 12, 2021

If after a few minutes you are still getting radio silence, end the call and work on rescheduling. Being stood up by a journalist is embarrassing, and it can even make the PR rep look bad, which is why meticulous confirmation in writing is always necessary. This is a rare occurrence, but it happens. However, it can be rescheduled.

Interviews 309

Interviews Product Launch Radio Media Training 309

PR Conversations

OCTOBER 27, 2023

Toni Muzi Falconi writes: Regular readers of this blog are aware of my long-term, personal relationship with the Grunigs, yet I confess surprise when I read Jim Grunig’s first comment on this earlier blog post. Historically, whenever a new medium is invented people use it in the same way that they used the existing media.

Reputation 52

Reputation Social Media Internal International 52

PR Conversations

AUGUST 3, 2016

If that is the case, presumably he was felt to be sufficiently experienced to manage his own media relations. Global Chief Creative Officer (CCO), Kate Stanners, has belatedly done a recovery interview on BBC Radio 4’s Today programme. Was no-one from the PR team in the room when the interview took place? If not, why not?

Interviews 40

Interviews Leadership Groups Advertising 40

PR Conversations

AUGUST 3, 2016

If that is the case, presumably he was felt to be sufficiently experienced to manage his own media relations. Global Chief Creative Officer (CCO), Kate Stanners, has belatedly done a recovery interview on BBC Radio 4’s Today programme. Was no-one from the PR team in the room when the interview took place? If not, why not?

Interviews 40

Interviews Leadership Groups Advertising 40

Shift Communications

NOVEMBER 12, 2018

During my first year at SHIFT, I have learned several pitch writing techniques and seen some success, but I’ve also had days when I’ve received radio silence from reporters. One of the most valuable things I learned during the seminar was how to write a pitch that gets attention. Reporters receive hundreds of emails each day.

Pitching 89

Pitching Comparison Writing Radio 89

PR Insiders

AUGUST 26, 2021

Finance, sports, personal relationships, corporate culture, the workplace, education, travel and numerous other aspects of life were upended by the pandemic. The one-topic news cycle seemed like a barrier – but only momentarily. Quickly it became clear that the pandemic affected more than health.

Media 78

Media Print Education Radio 78

Critical Mention

OCTOBER 24, 2019

PR Daily is a news site that delivers news, advice, and opinions on the public relations, marketing, social media, and media worlds. Our take on Ragan’s PR Daily blog: Without a doubt, Ragan’s PR Daily blog is one of our go-to blogs for communication and media related news and tips. SCHEDULE A DEMO.

Blogging 68

Blogging Education Resources Creativity 68

PR Conversations

APRIL 8, 2015

In Hahn’s chapter, he writes: “The best known of the public relations tools is advertising” and although the discipline was by 1948 well established in Madison Avenue , New York, the Mad Men era was yet to arrive. Press and radio publicity. Vendor relations. Stockholder relations.

Retail 40

Retail Radio Advertising Advertising 40

PR Conversations

APRIL 8, 2015

In Hahn’s chapter, he writes: “The best known of the public relations tools is advertising” and although the discipline was by 1948 well established in Madison Avenue , New York, the Mad Men era was yet to arrive. Press and radio publicity. Vendor relations. Stockholder relations.

Retail 40

Retail Radio Advertising Advertising 40

David PR Group

JANUARY 21, 2016

My main consideration was to teach the technique of getting you quoted in the stories being written by mainstream media reporters at newspapers, magazines, and in broadcast stories on radio and television. That might have worked back when public discourse was essentially a corporate monologue. In that case, go for it.

Television 40

Television Corporate Infographics Radio 40

Stephen Waddington

DECEMBER 5, 2018

Media relations remains an important part of the execution of a public relations campaign alongside paid, shared and owned media. Much of the modern public relations business grew up out of media relations and publicity, rooted in storytelling and editorial engagement.

Media Relations 115

Media Relations Media Print Newspapers 115

Stuart Bruce

OCTOBER 30, 2014

Gigantic multi-national and trans-national corporations have no respect for borders or governments. The fact that this debate was happening and the motion was carried overwhelmingly highlights the impact that social media is having on ethics and corporate social responsibility. Corporate social responsibility isn’t philanthropy.

Crisis Communications 148

Crisis Communications Transportation Conference Social Media 148

Sword and the Script

FEBRUARY 4, 2020

According to a press release by Burrelles: “The partnership will enable Burrelles to create a single fast, intuitive global platform with comprehensive monitoring and evaluation of media content from more than 150 countries and territories. She also supports programming for 10 social media channels. 11) Quick hits.

Software 103

Software Analysis Data Tools 103

Sword and the Script

DECEMBER 11, 2018

I believe there will be an acceleration towards humanizing brands, putting individuals in front of a corporate identity, in an effort to emotionally connect with customers.”. – BJ Schaknowski | Vertafore. Strong visuals will be one way to make an impact.”. – Rachael Wolensky | ALM Media. . – Betsy Hindman | Hindman Company.

Social Media 93

Social Media Marketing Media Creativity 93