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Corporate Activism Brings Benefits and Pitfalls, Report Finds

PRSay

For businesses, societal discord presents risks to corporate reputation, employee recruitment and organizational morale. The USC report, “ The Future of Corporate Activism ,” calls professional communicators “pioneers in this unfamiliar territory.”. But they may disagree with the stances companies end up taking.

Corporate 145
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Pride Month in a Year of Loathing: Allies Needed

PRSay

PRSA has curated a wide range of professional development and educational resources, all designed to recognize and celebrate the LGBTQ+ population within and beyond the communications profession. Check them out here. Is this the year that Pride Month becomes an afterthought? I hope not: We all need Pride now more than ever.

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New Research Indicates a Positive Impact on Employee Engagement and Collaboration During COVID-19 Crisis

PRSay

The COVID-19 pandemic has had positive outcomes on employee engagement and collaboration, but mixed results on productivity, according to a new study focused on internal communication by the Institute for Public Relations and Peppercomm. The importance of engaging employees.

Employee 177
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How to Engage and Empower Your ZEOs

PRSay

In the communications profession, they are now several years into their careers and earning supervisor, manager and leadership roles at agencies, corporations, brands and organizations of all sizes. Instead of managing Gen Z employees, mentor them. Fittingly, a post on leadership appeared from Patrice Sutherland.

How To 163
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Can Big Business Save America?

ImPRessions - Crenshaw Communications

Corporate America is stepping up. This comes as a happy sign for public relations professionals who preach corporate responsibility or even strategic activism to clients. We specialize in messaging to those very stakeholders, especially employees, partners, and customers. ” 2020 Brings A Leadership Test.

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How to Engage and Empower Your ZEOs

PRSay

In the communications profession, they are now several years into their careers and earning supervisor, manager and leadership roles at agencies, corporations, brands and organizations of all sizes. Instead of managing Gen Z employees, mentor them. Fittingly, a post on leadership appeared from Patrice Sutherland.

How To 139
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How to Tell Your Company’s Innovation Story

Stern + Associates

A compelling corporate innovation story represents a valuable opportunity to differentiate from competitors, educate investors, galvanize employees and attract prospective new talent. Finally, consider: How do you want our employees to describe your company’s innovation journey?

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