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Why Internal Communications Should Be Part of Your Marketing Strategy

PRSay

PoliteMail was a proud sponsor of Connect 19 — the PRSA Employee Communications Section’s annual conference. Customers will never love a company until the employees love it first” says author and organizational consultant, Simon Sinek. Fortunately, your corporate communications team can kindle that love.

Internal 137
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What’s next for WaddsCon: May report and future events

Stephen Waddington

Asif Choudry, director, We Are Resource talked about how his printing-led business had seen a boom in packages sent by employers to employees. Developing the WaddsCon community WaddsCon is a high energy, fast paced and fun learning and development event. We’ve raised £1,000 over the past two events.

Report 203
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Your Guide to ESG Communications in 2023

Stern + Associates

There’s a certain paradox in how organizations need to approach ESG communications issues right now. The notion that companies have obligations to employees, communities and the planet in addition to shareholders took a beating as economic uncertainty squeezed profits and politicians ramped up criticism.

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Helsinki, Finland – Growth Path Ahead

Landis PR

According to the people of Finland, communications is the world’s most powerful tool for change. Energy and sustainable tech are other fast growing sectors. The slowdown in inflation is explained in particular by falling energy prices. For us, communications is the world’s most powerful tool for change.

Radio 64
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The role of public relations in addressing societal discord

Stephen Waddington

Societal discord has become a significant risk factor for business, posing a threat to corporate reputation, employee recruitment, and organisational morale. These are the headlines from The Future of Corporate Activism report published by the USC Annenberg School for Communication and Journalism.

Publicity 105
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Updating Brand Values to Ensure You’re Connecting With Today’s Consumers

5W PR

Developing a Clear Mission Statement Developing a clear mission statement can communicate a brand’s ethical values to consumers. Communicating Ethical Practices Marketing and advertising campaigns should highlight a brand’s ethical practices to inform consumers. Brands can reflect these values through updated branding.

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Relationship Advice: Your Nonprofit Organization and Building Community Organization Partnerships

Waxing UnLyrical

To encourage social responsibility, create a culture of giving back to the larger community. This creates a reciprocal, positive outlook of your company and your employees. Create an employee advocacy cohort. Review the cohort’s purpose, at least yearly, and switch leaders to maintain its energy, creativity and inspiration.