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Rebranding an Innovative Tech Start-up that Revolutionized its Industry

The Hoyt Organization

A tech start-up, Auction.com, and the nation’s largest online real estate marketplace and considered the “eBay of real estate since 2007,” decided to change its name to Ten-X in January of 2016. THO also served as diligent traffic cops to identify and correct any outdated or incorrect uses of the new brand.

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Does PR Help in Reputation Management for Your Company?

Victorious PR

Here is the key: Good PR manages your business’ reputation based on what said business and internal leadership team already stands for. Your personal and professional branding came from somewhere: Your ‘Why.’ The best PR firms for entrepreneurs, real estate professionals and startups know how to take your Why and run with it.

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Brands Bungle Response To Michael Cohen Scandal

ImPRessions - Crenshaw Communications

” Cohen is a New York lawyer with a background in real estate, not regulatory reform or tax policy. ” The internal communication is a more appropriate use of the C-level voice, and although you can quibble with the personal tone in the note, it is heartfelt. But stay tuned; there may be more to this story yet.

Brand 136
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Coffee with a Journalist: Alcynna Lloyd, Insider

OnePitch

Alcynna writes stories on the economy pertaining to housing and real estate. 00:02:16] AL: Well, my beat specifically for the economy team is focusing on real estate and housing in the rental market. Well, my beat specifically for the economy team is focusing on real estate and housing in the rental market.” . [00:02:31]

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Benefits of Utilizing PR for Your Brand

Victorious PR

That way, your brand image, and reputation are visible as the leader in your industry. Once you have the perfect team for your goals, understanding the benefits and how they will ensure long-term success and growth for your brand will help you know what you need. Firstly, it can help establish brand recognition and loyalty.

Brand 52
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Long-Term Benefits of Utilizing PR for Your Brand

Victorious PR

That way, your brand image, and reputation are visible as the leader in your industry. Once you have the perfect team for your goals, understanding the benefits and how they will ensure long-term success and growth for your brand will help you know what you need. Firstly, it can help establish brand recognition and loyalty.

Brand 52
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Long-Term Benefits of Utilizing PR for Your Brand?

Victorious PR

That way, your brand image, and reputation are visible as the leader in your industry. Once you have the perfect team for your goals, understanding the benefits and how they will ensure long-term success and growth for your brand will help you know what you need. Firstly, it can help establish brand recognition and loyalty.

Brand 52