Cision

JANUARY 18, 2018

While much of a content marketing strategy revolves around creating new content just for your blog (part of your owned media), I highly recommend that you divert some of your attention to incorporating earned media into your strategy. Anyone who clicked on the link would see a major media brand talking about Cision. And that works.

Strategy 276

Strategy How To Media Infographics 276

PR 20/20

FEBRUARY 7, 2023

Blog posts A blog is great for addressing your prospective customer's specific pain points. Writing informative blog posts on topics related to your product or service can help prospects understand their problem better. Below is a comprehensive list of the most effective content formats to engage your TOFU target audiences.

Examples 52

Examples eBook Infographics Analytics 52

Buzzstream

DECEMBER 5, 2023

Lots of blogs don’t review iPad apps, or they only review apps for kids, or aren’t a good fit for some other reason, so we won’t approach them. Making your list in BuzzStream Let’s say you want to find blogs that feature fitness infographics with a Domain Authority above 40. Show you’ve actually read the blog.

Infographics 62

Infographics Pitching Writing Blogging 62

Buzzstream

FEBRUARY 1, 2024

For example, here are the guest post guidelines from the Hubspot blog. Pitching to Someone Who Accepts Guest Posts You can find 150+ high-quality guest post sites on our blog with links to their guidelines. Would you be able to add the link to [your page link] for reference? but the link seems missing. Please let me know.

Pitching 87

Pitching Infographics Survey Resources 87

Buzzstream

DECEMBER 5, 2023

While importing curated lists like the lists from Alltop is a good start, sometimes you’re looking for specific opportunities – like infographic placements or product reviews. How would they pitch their blog to someone else in their niche?” Finding new opportunities with the prospecting tool Why Use Prospecting?

Resources 103

Resources Analysis Infographics Examples 103

Cision

APRIL 12, 2016

An organic audience refers to those who are driven towards your website or blog through unpaid distributions. Content marketing involves much more than just writing blogs. Here is how you can leverage the various content types: Text : Create articles and blog posts that the readers will find useful and relevant.

Infographics 120

Infographics eBook Content Marketing Video 120

Reputation Us

FEBRUARY 21, 2023

Methods include blog posts, whitepapers, product reviews, ebooks and articles to images and infographics, videos and audio. In the 2021 Trust Outlook , 82 percent of all respondents said they would not refer the products or services of an organization they do not trust.

Reputation 78

Reputation Corporate Content Marketing Survey 78

Buzzstream

DECEMBER 28, 2023

Over 70 million new blog posts are published each month — and that’s just WordPress alone. With so much content getting produced, it’s easier than ever to find relevant blogs and bloggers open to sharing your content. Prospecting and Blog Discovery Tools The first step to blogger outreach is finding blogs to pitch.

Tools 71

Tools Blogging Pitching Google 71

Buzzstream

DECEMBER 28, 2023

Over 70 million new blog posts are published each month — and that’s just WordPress alone. With so much content getting produced, it’s easier than ever to find relevant blogs and bloggers open to sharing your content. Prospecting and Blog Discovery Tools The first step to blogger outreach is finding blogs to pitch.

Tools 71

Tools Blogging Pitching Google 71

Buzzstream

DECEMBER 28, 2023

Over 70 million new blog posts are published each month — and that’s just WordPress alone. With so much content getting produced, it’s easier than ever to find relevant blogs and bloggers open to sharing your content. Prospecting and Blog Discovery Tools The first step to blogger outreach is finding blogs to pitch.

Tools 62

Tools Blogging Pitching Google 62

5W PR

APRIL 19, 2021

Press photos refer to any photograph taken for public release. Brands can experiment with different layouts—say banners, memes, infographics, etc. appeared first on NY PR Agency 5W Public Relations Blog - 5WPR. This use of vision makes imagery an important component of human communication. What Are Press Photos.

Infographics 88

Infographics Newspapers Study Brand 88

ImPRessions - Crenshaw Communications

JUNE 28, 2018

Media love poll-results story pitches, especially when accompanied by visuals like infographics. You can cherry-pick studies from different sources, combine and cross-reference to yield an original piece of secondary research – and a story. Whatever the outcome, it’s likely to yield fascinating material for content.

Storytelling 149

Storytelling Data Survey Financial 149

Buzzstream

MARCH 13, 2024

Hero Content Hero content, or content-led digital PR, is typically standalone content on a site or blog pitched for coverage. For example, a survey piece, a data study, or a story with heavy visual elements like an infographic or map could all be considered hero content. Backlinks: 265 Referring Domains (RD), according to Ahrefs.

Digital PR 71

Digital PR Construction Case Study SEO 71

Buzzstream

DECEMBER 5, 2023

While importing curated lists like the lists from Alltop is a good start, sometimes you’re looking for specific opportunities – like infographic placements or product reviews. How would they pitch their blog to someone else in their niche?” Finding new opportunities with the prospecting tool Why Use Prospecting?

Resources 62

Resources Analysis Infographics Examples 62

Buzzstream

DECEMBER 5, 2023

While importing curated lists like the lists from Alltop is a good start, sometimes you’re looking for specific opportunities – like infographic placements or product reviews. How would they pitch their blog to someone else in their niche?” Finding new opportunities with the prospecting tool Why Use Prospecting?

Resources 62

Resources Analysis Infographics Examples 62

Buzzstream

DECEMBER 1, 2023

Then, sort by Referring Domains. Sites with an active blog Effort required to see results? Then, sort by referring domains. Then, sort by referring domains. Guest Blogging Opportunities Who is it best for? Med-High Guest blogging involves writing guest posts for other high-quality websites in your industry.

Examples 133

Examples Software Pitching Tools 133

Cision

APRIL 23, 2015

” A week into 2014, Mark Schaefer published a blog post that questioned whether content marketing – which he termed “the hottest marketing trend around” – was a sustainable strategy for businesses. Content marketing’s top four tactics include social media, e-newsletters, articles on owned websites and blogs.

Content Marketing 120

Content Marketing Strategy B2C Marketing 120

Deirdre Breakenridge

MARCH 12, 2015

PR pros are “ tech testing ” by rolling up their sleeves and learning how to develop infographics with the help of tools including Piktochart and Vizualize.me. Tip #5: Read Creative Blogs. If you’re looking for the best blogs, then you should check out Alltop.com , which is still my favorite online magazine rack.

Creativity 150

Creativity Web Social Media Data 150

Doctor Spin

JANUARY 5, 2024

Media Consumption : Regularly consumes content on digital marketing blogs, listens to podcasts related to career growth and personal development, and follows influencers in the marketing and lifestyle sectors. It refers to how individuals are grouped based on shared characteristics—without a strong sense of belonging or identity.

How To 52

How To eBook Corporate Groups 52

Shift Communications

SEPTEMBER 18, 2017

Let’s take the organic traffic from my personal blog as an example. Suppose I extract five years’ data from my blog of traffic from search: This traffic data tells me when my audience is searching for topics of interest that my blog answers. What Would PR Do? What would a data-driven PR agency like SHIFT do with it?

Analytics 132

Analytics Data-Driven PR Data Software 132

Cision

APRIL 20, 2015

It’s also tactics like content marketing, a broad umbrella that includes blogging, social media updates, email marketing, infographics, visuals and video. The latter refers to reviews, mentions, and unsought product placement. Owned content is created content. It’s the well-known press release and media kit.

Media 120

Media Content Marketing Infographics Fashion 120

PRSay

MARCH 9, 2018

It’s been around in some shape or fashion since the early days of the internet, and is now amplified through social media channels where brands freely share blogs and articles. Essentially, content syndication involves republishing content such as a blog or video across third-party sites. Sound daunting? Actually, it’s quite easy.

Infographics 80

Infographics Fashion Advertising Advertising 80

Beyond PR

JANUARY 23, 2018

While much of a content marketing strategy revolves around creating new content just for your blog (part of your owned media), I highly recommend that you divert some of your attention to incorporating earned media into your strategy. Anyone who clicked on the link would see a major media brand talking about Cision. And that works.

Strategy 75

Strategy Media How To Infographics 75

Cision

JANUARY 6, 2016

Move on from the staid old blog posts and white papers to more interactive content. How-to videos, video testimonials from existing customers, infographics about industry trends, and even inspirational quotes set against picturesque background images are fair game for a more exciting social media presence. Yes, partially.

Social Media 120

Social Media Media Airlines Video 120

PR Fuel

JUNE 17, 2021

This blog outlines all the essential writing tactics you need to know. This is probably the most important aspect of press release writing because, essentially, a press release serves a very different purpose to a blog, for example. To add to this, journalists often refer to press releases alone for official quotes.

Writing 60

Writing SEO Google Local 60

Buzzstream

DECEMBER 1, 2023

Then, sort by Referring Domains. Sites with an active blog Effort required to see results? Then, sort by referring domains. Then, sort by referring domains. Guest Blogging Opportunities Who is it best for? Med-High Guest blogging involves writing guest posts for other high-quality websites in your industry.

Examples 62

Examples Software Pitching Tools 62

Buzzstream

DECEMBER 1, 2023

Then, sort by Referring Domains. Sites with an active blog Effort required to see results? Then, sort by referring domains. Then, sort by referring domains. Guest Blogging Opportunities Who is it best for? Med-High Guest blogging involves writing guest posts for other high-quality websites in your industry.

Examples 62

Examples Software Pitching Tools 62

Buzzstream

MAY 9, 2018

Groups that reference past promotion get a further boost of +2.3%. Reference to past promotion. Refer to Past Promotion. References to past promotion are precisely what they sound like. Reply rates are decreased by -1.3% if a group personalizes in an irrelevant or cursory way, and boosted by an average of +10.7%

Data 120

Data SEO Groups Pitching 120

Rock the Status Quo

FEBRUARY 3, 2016

Helium: A Digital Storybook is a collection of carefully curated infographics that support ideas within the book, and help you take them further. If you like the writing style in my blog, I promise you’ll like the style of the book. Sound, specific and imminently useful, you’ll refer back to this book over and over again.”

Case Study 100

Case Study Infographics Journalism Writing 100

Rock the Status Quo

FEBRUARY 3, 2016

Helium: A Digital Storybook is a collection of carefully curated infographics that support ideas within the book, and help you take them further. If you like the writing style in my blog, I promise you’ll like the style of the book. Sound, specific and imminently useful, you’ll refer back to this book over and over again.”

Case Study 100

Case Study Infographics Journalism Writing 100

Ishmael's Corner

MAY 10, 2015

BTW, the Buffer blog serves as a poster child for thought leadership. - HootSuite : A social media dashboard for keeping an eye on people talking about your brand, responding to mentions and tracking keywords. . - MailChimp : Online email marketing solution to manage contacts, send emails and track results.

Tools 60

Tools B2B Software Storytelling 60

PR 20/20

MAY 17, 2018

This could be in the form of a visual checklist, infographic, SlideShare presentation, quiz or even a Facebook Live webcast. Create a list of outlets or blogs that your target buyer is probably reading (if you don’t already have one). Map out related blog content. Or make it more interactive? Promote on social media.

LinkedIn 53

LinkedIn Pitching Facebook Infographics 53

PR 20/20

FEBRUARY 28, 2019

We as marketers love our ebooks, whitepapers and infographics— they’re mutually beneficial pieces of content for both us and the downloader. Repurposed Ebooks, Infographics or Whitepapers. For an example of extraordinary interactive ebooks, whitepapers or infographics, check out The New York Times’ Follower Factory report.

eBook 48

eBook Infographics Survey How To 48

Buzzstream

DECEMBER 20, 2023

Or you can create a fresh, shareable piece of content, such as an infographic or survey campaign , and pitch it for links. This proactive approach can also attract backlinks from other websites seeking to reference the latest information. Here are some of the go-to tools for creating linkable content.

Tools 71

Tools SEO Analysis Google 71

Buzzstream

DECEMBER 20, 2023

Or you can create a fresh, shareable piece of content, such as an infographic or survey campaign , and pitch it for links. This proactive approach can also attract backlinks from other websites seeking to reference the latest information. Here are some of the go-to tools for creating linkable content.

Tools 62

Tools SEO Analysis Google 62

Buzzstream

DECEMBER 20, 2023

Or you can create a fresh, shareable piece of content, such as an infographic or survey campaign , and pitch it for links. This proactive approach can also attract backlinks from other websites seeking to reference the latest information. Here are some of the go-to tools for creating linkable content.

Tools 62

Tools SEO Analysis Google 62

PR Fuel

JANUARY 10, 2021

Many journalists like to read press releases with infographics or videos, so include them here. You should give contact information and a reference to talk to. You can write a blog post or give a speech. Lead with the big news and lure the reader in for more information. The second paragraph is where you back your claims.

Writing 62

Writing Infographics Video Interviews 62