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2024’s Top 5 PR Trends: What to Watch

Newsfile

Download the report! For instance, AI can help you generate ideas for your next blog or article, advertising strategy or any facet of PR. Multimedia press releases : Press releases that include multimedia elements such as images, videos, and infographics are becoming more popular. As well, it synthesizes a host of ideas.

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What’s in Your Fall 2014 Communications Toolkit?

Deirdre Breakenridge

At the time, I had heard about Tableau but wasn’t able to download the software to my MacBook Air. Being on the go means you can be anywhere and have an idea for a blog post or want to brainstorm on a topic. The platform gives you the ability to build graphic presentations, posters and blog visuals, to name a few.

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Best PR Uses For Video Content

ImPRessions - Crenshaw Communications

It’s pure storytelling. Verizon’s Oath uses video to take the traditional case study beyond the usual infographic or blog post. Often a prominent conference will film or livestream the presentation and post them on its website for downloading, like these videos from the 2018 Voice Summi t.

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Content Marketing for Financial Institutions: 5 Examples of Content Done Well

Contently - Strategy

Branded content marketing for financial institutions doesn’t always have to mean posting a boring blog. Each year, Deloitte surveys American families about the materials they find themselves buying for kids every time autumn rolls around, and they present their findings in a cool infographic. Let the funnel be your guide!

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What Content Works Best for Each Level of the Marketing Sales Funnel?

Contently - Strategy

You shouldn’t immediately start sending one-sheeters and demo request forms one day after someone signs up for your blog’s newsletter. This space is typically reserved for blog posts, infographics, social posts, and e-books. Everyone has a finite number of minutes to spend looking at a screen each day.

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The changing face–and strategy–of today’s corporate online newsroom

Communications Conversations

They’re thinking about it as a key storytelling device. Blog posts, on the other hand, tend to be more visual. They include infographics. But, they do it in a way that looks and feels like a blog post. What they do instead is post news in the form of blog posts on its corporate site. Take a peek. Big visuals.

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We Asked Today’s PR Influencers: What is #CreativePR?

Marketwired

This is post 1 of our 5-part #CreativePR blog series. Our spring blog series will dive into this topic. When you can, offer high resolution photos, videos or infographics. Creative PR is moving your storytelling to new levels by creating and sharing more interactive and visual content. She holds a B.A. rebekahiliff.