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How public relations responded to COVID-19

Stephen Waddington

A CIPR report tells the story of how public relations has been successfully used during the COVID-19 pandemic through a series of 21 case studies. A series of case studies published by the CIPR showcases how the public relations profession stepped up in the response to COVID-19. It’s an uplifting record of the profession’s work.

Publicity 131
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Customer Service Is The “New” PR

ImPRessions - Crenshaw Communications

The best PR agency in the world can’t hold a candle to employees who are empowered to do the right thing. Apparently the staff of a nearby Costco opened their doors to helpless locals, handing out dry clothes and even dragging in furniture when the store itself started to take on water. It can employ high-powered PR agencies.

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A Guide to Pride Without Pandering

PRSay

And after the murders of Black and Latinx trans women like Tiara Banks and Chyna Carillo, the murders of George Floyd and so many others across the country, this year’s celebration of Pride will be defined by the experience of the past 50-plus years and the past year in equal measure. How do LGBTQ employees feel about you and your workplace?

Employee 201
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Amazon dominated the headlines in September’s brand coverage

NewsWhip

Amazon received 606k engagements to the 42 stories in our September brand rankings, easily taking the top spot in both number of mentions and public interest. UPS has been featured in our rankings for multiple months in a row now, although previously the brand turned heads due to an employee related crisis that unfolded over the summer.

Brand 158
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Tech multinationals cannot afford to take their eyes off the road in China

The Hoffman Agency

Chinese carmaker BYD sold more electric vehicles than Tesla in Q4 2023 ( Shutterstock ) On the communications front, the definition of what is “local” is undergoing transformation, encompassing cultural and political nuances. This repository should address sensitive topics regarding data storage, local client support and R&D locations.

Local 36
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What is Public Relations’ First Responsibility in Ethical Situations? Linda Welter

Ethical Voices

Joining me on this week’s episode is Linda Welter , the CEO of Caliber Group , a brand marketing, public relations, and digital firm. They would continue practicing public relations after they resigned, unlike some other professions which have the ability to take away your license to practice. That’s a real concern.

Ethics 77
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Muddling through the COVID-19 crisis: celebrating human spirit and ingenuity

Stephen Waddington

It followed support from the Treasury for large employees a week ago. Demand for food banks is on the rise. Tyneside Council has seconded eight staff to help with demand at our local Bay Foodbank in North Shields , Newcastle. Please support seek out and support your local organisation. Many have been found to be wanting.

Crisis 167