article thumbnail

Digital PR ? Link-Building

Doctor Spin

Digital PR is not link-building for SEO. The rapid evolution of the internet and social media has transformed the communications industry—and PR professionals must adapt. Some “digital PR” agencies have focused on practices like link-building, DA (domain authority) mapping, and webmaster outreach.

article thumbnail

How to Leverage Emotions to Boost Digital PR

Cision

Fortunately, emotions can be widely used in your digital PR, especially to tell stories that connect with your audience. Here is a list of four unique tips that will help you leverage emotions to boost your digital PR. However, not all of them may be the key to boost your digital PR. Share Relatable Stories.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How Digital PR Pros Can Cope with Recent Google Search Updates

Cision

A strong reason for PR pros to start concentrating more on SEO. In the advanced digital landscape and a mobile-first world, digital PR is already closely integrated with SEO. A case in point is that of Google’s algorithms, which apart from the SEO industry, also have a profound impact on the PR industry.

Google 259
article thumbnail

Why Your Methodology Can Make or Break Your Digital PR Campaign

Buzzstream

Within Digital PR there are different types of tactics and formats used for creating content, each designed to achieve links and brand mentions. These different digital PR tactics range from surveys, commentary and quick pieces of data analysis through to large scale interactive campaigns.

article thumbnail

Social Media Intelligence Can Boost the Bottom Line

The Proactive Report

Savvy PR and marketing folk are digging deep into the conversations – mining that data to find insights that can drive strategy, inform product R & D, and give them a competitive edge. use that old PR skill called content analysis. Content Analysis. Once you have the data. Identify the influencers in each node.

article thumbnail

How Digital PR Pros Can Cope with Recent Google Search Updates

Beyond PR

A strong reason for PR pros to start concentrating more on SEO. In the advanced digital landscape and a mobile-first world, digital PR is already closely integrated with SEO. A case in point is that of Google’s algorithms, which apart from the SEO industry, also have a profound impact on the PR industry.

Google 64
article thumbnail

Beyond the Press: Navigating the Diverse Landscape of News Channels and Platforms

The Proactive Report

Audience analysis and tracking can help you with this. Niche news channels and platforms Beyond the mainstream, niche news channels and platforms cater to specialized interests and communities, offering tailored content that may not garner attention in traditional media outlets. And these are the top five podcasts they listen to.