Stephen Waddington

OCTOBER 5, 2018

Public relations in an agency is unrecognisable from 25 years ago. I posted a list of activities that we used to undertake as part of our day job when I started out working in public relations in 1993. 25 years ago workflow in an agency was defined by media relations. Thanks to everyone who jumped into the conversation.

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Agency Web Print Newspapers 135

ImPRessions - Crenshaw Communications

JULY 10, 2023

As a PR agency that works with high-growth companies, including many technology brands, we talk a lot about why public relations is important for the tech industry. Reach a Wider Audience In the past, PR was largely limited to traditional media outlets such as newspapers, magazines, television, and radio.

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Technology Television Web Social Media 266

PRSay

NOVEMBER 7, 2019

I’ve had many opportunities in my 20-plus years in public relations, and plenty of stories to go with them. Air Force, where he spent most of his career in public affairs. Then, after his liberation from the Stalag Luft I prisoner of war camp, he spent 41 years in public affairs. My 94-year-old grandfather, C.B. Just show up.

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Public Affairs Publicity Newspapers Storytelling 151

Konnect Agency

JANUARY 7, 2022

By working with a PR agency experienced in B2B marketing and the franchise industry, their team of experts can help create a fully integrated multichannel program for your franchise development needs. How A PR Agency Fine-Tunes Your Strategy Plan. How A PR Agency Targets Your Audience. Supporting Local Market Development.

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Agency Local Newspapers Interviews 52

Konnect Agency

JANUARY 7, 2022

By working with a PR agency experienced in B2B marketing and the franchise industry, their team of experts can help create a fully integrated multichannel program for your franchise development needs. How A PR Agency Fine-Tunes Your Strategy Plan. How A PR Agency Targets Your Audience. Supporting Local Market Development.

Agency 52

Agency Local Newspapers Interviews 52

Bianchi Biz Blog

FEBRUARY 1, 2024

The information in this post originally appeared on Public Relations Global Network’s blog. Faces and Markets of PRGN is a new series of blog posts in 2024 that puts Public Relations Global Network (PRGN) member agencies and their markets in the spotlight. We are one of very few agencies to offer this service.

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Marketing Newspapers Print Local 106

PRSay

FEBRUARY 7, 2024

So far in 2024, the Los Angeles Times , The Wall Street Journal , Time magazine, Sports Illustrated and National Geographi c, among other outlets, have all conducted layoffs, while journalists at several Condé Nast publications staged walkouts over proposed job cuts. How was your transition into public relations?

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Communications Sports Journalism Fashion 192

ImPRessions - Crenshaw Communications

JANUARY 20, 2017

In public relations, it’s often said that you’re only as good as your media contacts. For clients for whom key trade or vertical publications are important, those connections are doubly important. Can you cite a few traits of the ideal public relations person? Personalize a pitch. Mass e-mails beg to be deleted.

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Agency Real Estate Print Pitching 120

Mediagraphix PR

JULY 5, 2015

When it comes to work and service, a public relations firm offers assistance in all aspects of commercial development. Public Relations agency offers dedicated media coverage on traditional and conventional media like radio, television, newspaper, websites, and even field marketing.

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Agency Publicity Television Radio 40

Sword and the Script

JANUARY 3, 2023

We interviewed ChatGPT about public relations and while it does well with high-level questions, it becomes repetitive when those questions were more nuanced; the system says it is “unlikely” that it “or any other AI system will fully replace public relations (PR) professionals”. What is public relations?

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Interviews Publicity Technology Social Media 100

Maxim Behar

FEBRUARY 15, 2024

The perception of PR agencies as editorial teams in the years of the social media revolution is all the more relevant given that traditional media are no longer just an endangered species but are going extinct. In 1999, in an interview with Bulgarian online media expert Justin Toms, I declared that print newspapers would be gone by 2025.

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Newspapers Print Media Social Media 59

ImPRessions - Crenshaw Communications

DECEMBER 6, 2016

At of my early PR agency jobs, the founder would start every new business presentation with a story about how he started the business after working in propaganda for the U.S. PR pros do this anyway, of course, but for any of us, now is not the time to let our newspaper subscription lapse, or to cut back on your digital content subscriptions.

Publicity 120

Publicity Storytelling Journalism Viral 120

Ronn Torossian

AUGUST 20, 2021

Media coverage is different from commercials and ads because it means the company being featured in a newspaper, a magazine, or even on TV or radio positions the company […]. The post How to Brainstorm Ideas for your PR Campaign appeared first on.

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How To Radio Newspapers Company 195

The Hoffman Agency

APRIL 24, 2024

I have known that I wanted to work in public relations since I was 10 years old. I was part of the school newspaper in high school and took a media studies class, where I studied what PR was and learned it was more than just judging reality TV shows. Years later, being a PR maven stuck with me.

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Newspapers Agency Study Internal 36

ImPRessions - Crenshaw Communications

FEBRUARY 4, 2021

For a fee, any organization can upload their press release to a newswire service that distributes it directly to news organizations, much like the original news agencies like Associated Press fed reports to newspapers in the early days of electronic journalism. Their cost range is well within $300 for the packages offered.

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SEO Print Financial Product Launch 279

Ronn Torossian

MARCH 9, 2015

One reason press releases have changed in 2015 is that public relations and the public has changed. Press Releases Then and Now Here’s a headline from October 1929 from a Brooklyn Daily Eagle NY newspaper: “Wall Street In Panic [.]. Brand PR Ronn Torossian 5WPR CEO PR Agency'

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Radio Newspapers Agency Blogging 150

Shift Communications

JULY 3, 2015

In honor of Independence Day, we sat down with SHIFT Partner, Jim Joyal , to get his thoughts on SHIFT as an independent PR agency and what that has meant for the Agency since he helped found it in 2003. After being founded in 2003, SHIFT remains an independent agency. What does that mean to you as a founding partner?

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Agency Banking Newspapers Employee 60

Flack's Revenge

JUNE 2, 2021

Instead of facing the media – and submitting to threats and fines – Naomi Osaka withdrew, citing depression, anxiety and fear of public speaking. Plus it seems a bit disingenuous to shun some media Q & A about the game, yet embrace brand endorsement deals that add to her public profile. It’s ridiculous.

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Sports Media Newspapers Conference 250

The Hoffman Agency

FEBRUARY 1, 2021

It’s not to say that PR agencies can’t get clients into top-tier publications — far from it — it’s just that it’s bloody hard and requires planning, digging for the right stories, and bringing all the elements together that will make the story fly. Crafting a story that resonates with top-tier publications.

Publicity 36

Publicity How To Agency Pitching 36

Sword and the Script

APRIL 2, 2019

Nearly half of respondents (47%) in a recent survey of public relations pros found many are observing more PR work being taken in-house. It found as the Wall Street Journal reported , “Advertisers with in-house agencies increased to 64% of the survey’s respondents from 42% a decade ago, according to the study.” (By Sound familiar?

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Agency Trends Marketing Survey 95

ImPRessions - Crenshaw Communications

MARCH 7, 2018

That’s right, in the innocent days before the first Surgeon General’s Report on Smoking and Health, public relations industry godfather Edward Bernays hatched an ingenious plan. Bernays “invented” modern PR by using psychology and media savvy to influence public opinion. government during World War I.

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Corporate Newspapers Government Company 189

Bianchi Biz Blog

MARCH 21, 2022

As special publications editor for The Keene Sentinel in New Hampshire (the fifth oldest continuously published newspaper in the U.S.), Back when I was a newspaper reporter, I wrote a series of articles about an embattled high school principal accused of misconduct, including secretly altering the grades of several students.

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Meeting Newspapers Agriculture Media 73

ImPRessions - Crenshaw Communications

FEBRUARY 26, 2018

Then, over the weekend, KFC cooked up a masterful ad that ran in two UK daily newspapers. Created by ad agency Mother, it’s extraordinary for a few reasons. It delivers as an apology to customers and franchise owners, a public expression of frustration, and a show of brand personality. Well done, KFC.

Crisis 189

Crisis Reputation Newspapers Creativity 189

Bianchi Biz Blog

OCTOBER 9, 2023

I’m Seth Clevenger, managing editor for features at Transport Topics , a weekly newspaper and multimedia outlet dedicated to covering trucking and the freight transportation industry. I also produce audio and video content for our online and multimedia channels. What elements or characteristics do you look for in a story, and why?

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Transportation Meeting Newspapers Media 99

Polaris

NOVEMBER 17, 2015

Public relations, or more precisely media relations, can be a tricky business. A release is useful in aligning a client team on key messages, spokesperson quotes, and the language the public relations professional should use when talking about the announcement with media. 2 Use Seasonal Opportunities to Your Advantage.

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Agency Newspapers Interviews Radio 100

Doctor Spin

OCTOBER 16, 2023

Some “digital PR” agencies have focused on practices like link-building, DA (domain authority) mapping, and webmaster outreach. Unfortunately, some agencies began equating digital PR with basic SEO practices to pursue tangible results, which many thought would be “easy wins.” Digital PR is not link-building for SEO.

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Digital PR SEO Engineering eBook 83

5W PR

MARCH 9, 2021

any media coverage or publicity that’s not generated by the company itself or its employees and collaborators?—?is This type of content is reviews and testimonials from customers, mentions from them on social media platforms, word of mouth recommendations, blog posts as well as magazine and newspaper articles. is so important.

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Media Newspapers Engineering Employee 88

The Hoffman Agency

MARCH 20, 2017

By Low Sieu Ping , Senior Account Executive, The Hoffman Agency Singapore. Public relations (PR) is very much about reputation management. Unlike advertising agencies, PR agencies promote companies or individuals via earned media (i.e., advertisements). Is that all? Probably not. Not really.

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Publicity Construction Agency Advertising 63

ImPRessions - Crenshaw Communications

JUNE 12, 2018

As Father’s Day approaches, it’s a good time to remember the legendary figures who shaped modern public relations. It’s fascinating to chart the growth of public relations over the last century by looking at those who had the vision to create the industry. He started the PR agency that still bears his name in 1952.

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Corporate Mobile Energy Public Affairs 178

Solo PR Pro

OCTOBER 5, 2021

I was that first grader who wanted to start up a class newspaper,” he jokes when describing himself. After spending most of the 1990s covering healthcare for USA Today, the newspaper transferred him to San Francisco to cover technology.

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Meeting Handbook Newspapers Government 97

Bianchi Biz Blog

NOVEMBER 9, 2020

the number of media outlets has dropped by almost 60 percent since 2015, with the lion’s share of the decline coming from the daily newspaper ranks; The number of reporters has dropped significantly as well, with U.S. In fact, some PR agencies are amplifying the “media relations is dead” message for another reason.

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Media Relations Automotive Media Newspapers 101

PR Conversations

MARCH 8, 2016

.” As two females connecting across the planet to correspond about a pioneering woman who linked both our professions, I decided to look at the chapter that Mabel authored in the 1948 text: Your Public Relations that we are serialising here , to acknowledge International Women’s Day 2016.

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Publicity How To Newspapers Radio 40

PRSay

AUGUST 6, 2019

They do not read newspapers and magazines or watch traditional television. I have even witnessed at least one agency who has taken this approach. Once a week, they have a dedicated group of college-age Gen Zers visit their firm and share the latest trends and insights with agency employees. Tip 5: Give your media mix a makeover.

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Television Instagram Consumer Newspapers 158

PRSay

JANUARY 11, 2020

Harold Burson, APR, Fellow PRSA , the distinguished founder of one of the world’s largest PR agencies, died on Friday in Memphis, Tenn. Under their leadership, the agency became a global powerhouse with 2,500 employees in 50 offices. Under their leadership, the agency became a global powerhouse with 2,500 employees in 50 offices.

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Newspapers Interviews Agency Leadership 142

The Hoffman Agency

SEPTEMBER 26, 2023

At 10, she began her first subscription service by delivering newspapers on her street for a dollar per paper per month. So, after calling a temp agency, she found a job with a sound company. After the publication of her book, she has continued to share her experiences through speaking events like today.

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Agriculture Newspapers Agency Community 41

PR in High Definition

OCTOBER 30, 2023

Times have changed There are a few other images that are more representative of the 90s than a swarm of paparazzi hounding prominent people in the public eye as they go about their daily business. In this pre-social media age, newspapers ruled the roost.

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Reputation Fashion Newspapers Local 62

NewsWhip

JULY 14, 2020

In a wide-ranging conversation, we talked about the use of data as part of the day-to-day operations of an agency, and how agencies should think about their tech stack. You’re Digital Director at ENGINE MHP Can you tell us about the business, especially the areas of special competence that the agency has?

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Data Public Affairs Engineering Pharmaceuticals 176