The Hoffman Agency

OCTOBER 23, 2023

Once I understood that my managers and team leads felt a responsibility to me to provide constructive comments, I wanted to open the door for them to do so. By accepting constructive feedback, I found the courage to try new things. The post Finding confidence from feedback appeared first on The Hoffman Agency.

Construction 45

Construction Internal International Meeting 45

Buzzstream

MARCH 7, 2024

So, if you are a casual link builder or a major agency, this update will impact everyone. Shouldn’t we always be writing content in this way? This term has search volume, and the unique data makes it something they can pitch but gains links passively over time. What is the Helpful Content System? You can see the GPT here.

System 62

System Google Policies Guidelines 62

ImPRessions - Crenshaw Communications

MAY 15, 2017

Of course, anyone entering the field is likely to look at the different paths to a career, which typically means exploring large agencies, in-house opportunities, and smaller firms. We’d like to make the case for agency work for any aspiring PR strategist. PR Agencies Offer Breadth of Experience.

Skype 147

Skype Agency Meeting Software 147

Shift Communications

JANUARY 23, 2017

Crafting the Data-Driven Pitch. How do we take this statement, as well as the supporting data, and transform it from a simple sentence to a data-driven pitch? Before we begin the pitch construction, we must understand what the broad story of our hypothesis is in three parts: why , what, and how. The Big Picture.

Data-Driven PR 60

Data-Driven PR Data Pitching Analysis 60

Cision

AUGUST 4, 2016

But if you’re pitching a mediocre story, you won’t find any success – no matter which medium you use. Chris Shigas, director of media relations at ABB, says journalists like to receive pitches for stories they want to write about. What are some of the biggest pitching mistakes brands make? You need to talk to people.

Pitching 0

Pitching Energy Media Relations Social Media 0

Solo PR Pro

AUGUST 3, 2021

Over the course of 35 years in the PR industry, Michael Ares has worked with some of the biggest agencies out there, building and expanding investor relations and corporate communication teams at the likes of Edelman and Ketchum in Dallas and FleishmanHillard in Atlanta. I’ve always been a client guy’.

Meeting 58

Meeting Agency Corporate Education 58

Buzzstream

FEBRUARY 3, 2021

What I wasn’t initially anticipating within the field is the creativity, anticipation and thrill it entails when conceiving campaigns, writing pitches and landing links. In terms of preparing pitches, there’s a fine balance between ensuring the client is credited in coverage and making the email too brand-centric.

Digital PR 170

Digital PR Industry Strategy Film 170

Barokas

JULY 26, 2018

The great thing about working at an agency is that I have worked with more companies, and in more facets of PR, than I could even try to count. Over the last few years I have worked primarily on the operations side of the agency, which is a whole new job unto itself. Listen, receive it openly and take the learnings as constructive.

Construction 113

Construction Pitching Agency Crisis 113

Cision

MAY 4, 2016

Before you pitch a journalist, you must think about how your story adds value for your audience. In short, I will assist CEO Thomas Graham and EVP Angela Dejene in executing our mission and in planning for and managing the growth of the agency. What are some of the biggest pitching mistakes communication professionals make?

Newspapers 120

Newspapers Journalism Pitching Report 120

The Hoffman Agency

MARCH 20, 2017

By Low Sieu Ping , Senior Account Executive, The Hoffman Agency Singapore. Unlike advertising agencies, PR agencies promote companies or individuals via earned media (i.e., Harmonizing the intricate three-way relationship (journalist, PR agency, client) is a remarkable trait of a good PR person. advertisements).

Publicity 63

Publicity Construction Agency Advertising 63

Solo PR Pro

SEPTEMBER 24, 2019

Some RFPs can require very structured responses, multiple hard copies and a great deal of time and effort to construct. If you have differentiations that are meaningful to the RPF, don’t be afraid to compete against larger agencies. Before responding assess if there is a real need driving the RFP, and a defined budget to solve it.

How To 59

How To Construction Resources Travel 59

Marketwired

FEBRUARY 16, 2016

Rethink writing: Michelle Messenger Garrett. Creative PR means thinking outside the box—so while I believe in using traditional tools like a press release or a media pitch, make sure you get a bit creative by constructing your written communications as follows: Start with visuals: Visuals are becoming increasingly important in PR.

Creativity 100

Creativity Pitching Writing Conference 100

Prohibition

JANUARY 25, 2018

Part of the written assignment was to write a blog post addressing the lack of diversity in the public relations industry. Since constructing effective campaigns requires creativity, insight from multicultural team members so different to me was invaluable. We’ll give you one guess who came first!

Creativity 48

Creativity Construction Corporate Pitching 48

Prohibition

JANUARY 25, 2018

Part of the written assignment was to write a blog post addressing the lack of diversity in the public relations industry. Since constructing effective campaigns requires creativity, insight from multicultural team members so different to me was invaluable. We’ll give you one guess who came first!

Creativity 48

Creativity Construction Blogging Corporate 48

Buzzstream

DECEMBER 15, 2021

When pitching comments to journalists or any tactic where an expert is involved in what you’re doing, you can build on this background methodology with a strong company or author bio. Getting this across is a key part of the job for someone using reactive PR tactics in particular. Who do you have that you can work with? Bottom Line.

Digital PR 83

Digital PR Data Survey Construction 83

Polaris

SEPTEMBER 4, 2014

A professional practitioner helps clients with internal communications, community engagement, social media best practices, speech writing, investor relations. A PR professional will help you stick handle those issues by developing appropriate strategies and constructing honest messages. the list goes on.

Publicity 100

Publicity Interviews Reputation Construction 100

prTini

SEPTEMBER 1, 2014

Make the most of your day off by connecting with some of the industry’s brightest minds (While you’re at it, don’t forget to sign up for our e-newsletter, A fresh AP[PR]OACH , to get a new Meet + Tweet suggestion sent to your inbox every Wednesday): @ aerocles : Agency pro. Brand hacker. Digital strategist. That person is Nicole Spears.

Meeting 67

Meeting Social Media Construction Creativity 67

Bad Pitch Blog

FEBRUARY 12, 2006

Here is a decent pitch (DP) from RLM pr. We scanned those pages for weeks before writing this. and Mason Cabot Investment, and Chris Travers, former producer of international TV news agency Visnews and director of Reuters TV business in North and South America. Clinton’s staff to write something, not a bad pull.

Pitching 40

Pitching Real Estate Government Writing 40

Communications Conversations

MAY 13, 2015

In class group projects and activities, Mallory is a respected leader and can be counted on to share constructive critique and help with fellow students. With a passion for storytelling and nomadic spirit, Natalie realized she could combine her love for writing and travel with a career in public relations. last summer. Pete/Clearwater.

Groups 60

Groups Internal International Conference 60

Bad Pitch Blog

APRIL 10, 2009

Perhaps your company’s diesel serves as fuel for the light construction equipment that’s building a local nature trail. Now research those media contacts that would be most interested in your story and pitch them. Often, the most important part of the PR cycle involves what happens after the pitch! Be objective.

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Pitching Construction Local Report 40

Waxing UnLyrical

DECEMBER 14, 2010

To land a position in the PR course at RMIT, students need to sit a test to ensure that they have the necessary general knowledge , writing skills and linguistic motivation to be a PR grad. My own ability to listen has given me story ideas , helped when dealing with journalists and been infinitely beneficial in pitch meetings.

Publicity 90

Publicity How To Course Facebook 90

Bad Pitch Blog

APRIL 2, 2006

Meanwhile end of PJ Ink’s crass, poorly-constructed e-mail has bizarre words I’d like to share with you. PR People Unite and let''s stop pitches like this from a) coming to reporters and b) immediately being forwarded to us with Can you believe someone did this, Richard?" So, folks, meet my Bad Pitch of the month, so far.

Television 40

Television Advertising Advertising Corporate 40