5 Christmas reputation fails: geopolitics, alcohol and sexism
Reputation Antistress by Sergii Bidenko
DECEMBER 21, 2023
However, marketing miscalculations and consumers' specific views of the world can cause reputational scandals even where they shouldn't have happened. Sergii Bidenko , Reputation and Crisis advisor, have prepared five examples of reputation crises that happened to well-known brands at Christmas.
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