Solo PR Pro

AUGUST 18, 2015

Hats off to another fantastic conference where the Solo PR community had an opportunity to strengthen our bonds while learning and networking – sharing with each other and our fellow attendees at the 2015 Florida Public Relations Association Conference in Orlando, Florida. Conference highlights.

Conference 40

Conference Community Small Business Storytelling 40

Cision

DECEMBER 29, 2015

Quite obviously, the competition on the web has become fierce, forcing businesses and content marketers to become more creative than ever before in their content endeavors. Episodic and series-based content is one of the most powerful tools to engage and entertain audiences, in equal measures. . Here’s another 2015 trend on the list.

Content Marketing 120

Content Marketing Trends Marketing Storytelling 120

Sword and the Script

DECEMBER 20, 2022

Marketing turns to creative to stand out from the clutter . The internet created an obsession among marketers for measurement, but it overcorrected over the last 10 years or so. The pendulum has swung too far and at the expense of creativity in marketing. Strengthening community-building and connections.

Marketing 192

Marketing Content Marketing Data Social Media 192

Cision

OCTOBER 21, 2015

Below are a few ways you can amp up your storytelling, stemming from insights, ideas and case studies explored at the 2015 xPotomac Conference. Measure Your Niche’s Density. Over the course of a few years, he posted over 600 times to his blog and uploaded over 200 videos to his YouTube channel. Put a Face to Your Characters.

Storytelling 120

Storytelling Case Study Crisis Viral 120

Cision

AUGUST 11, 2016

Seth’s Blog. TopRank Marketing Blog. “It’s Influencers = popularity is so 2015.” – Lee Odden, CEO, TopRank Marketing. HubSpot Blog. Marketo Marketing Blog. SEOBook Blog. The Convince & Convert Blog. Sprout Blog. Duct Tape Marketing Blog. Nonprofit Fundraising Blog.

Marketing 0

Marketing Mobile Nonprofit Engineering 0

Marketwired

FEBRUARY 16, 2016

This is post 1 of our 5-part #CreativePR blog series. Our spring blog series will dive into this topic. This is the first of 5 pieces that will focus on a separate aspect of “Creative PR,” starting with a topic overview: What are we talking about when we talk about “Creative PR?”

Creativity 100

Creativity Pitching Writing Conference 100

Cision

DECEMBER 8, 2015

And since it ’ s 2015, that sit down was a series of hilarious emails. If you want more, she ’ s hosting a Cision webinar, “ From A to Z: Blogging and Content for PR ,” today at 2 p.m. B is for blogging. I mean, the ABCs of blogging and content marketing begs to include, well, blogging and content marketing.

Content Marketing 120

Content Marketing Analytics Blogging Education 120

Shift Communications

JANUARY 6, 2016

Tumblr is an emerging content platform that’s a blog/social media hybrid. million blogs and 127 billion posts from 19.1 million blogs and 127 billion posts from 19.1 And it’s seen 94% growth from the previous year , as of May 2015. were ages 18-23 and 27% were ages 24-35 in 2015. To generate new audiences.

Brand 60

Brand Branding Comparison Social Media 60

Sword and the Script

DECEMBER 10, 2019

We can measure the initial impacts of marketing and advertising efforts almost immediately, but that doesn’t mean we should. New LinkedIn research found that only 4% of digital marketers are measuring return on investment six months into a campaign or longer. Media struggle for income gives rise to desperate measures.”.

Marketing 102

Marketing Content Marketing Advertising Advertising 102

Sword and the Script

DECEMBER 15, 2020

Efficient marketing execution and measurement. Make your team members track everything that matters within your marketing department – blog views, cost per lead, conversion rates at every stage, webinar attendance rate, paid search efficiency… and report their own KPIs up to you. Do you blog regularly? Marketing predictions.

Marketing 170

Marketing Employee Content Marketing Training 170

Cision

MAY 8, 2015

New ways to accurately measure and track PR’s value. This mobile era of social media has given even more access for self-expression and being creative with their own world. A photo posted by Taco Bell (@tacobell) on Mar 30, 2015 at 2:57pm PDT. We also post our blog posts on Instagram as well. So, this happened.

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Mobile Instagram Social Media Trends 120

Cision

FEBRUARY 3, 2016

It was a role where I could utilize my writing and creative skills, yet challenged myself to the never-ending ebb and flow of failed pitches and successful campaigns— or vice versa. According to Kiip’s blog, the company saw a 230 percent growth last year. billion in 2015. . billion in 2015. . billion in 2014 to 6.3

Pinterest 120

Pinterest Mobile Pitching Social Media 120

Sword and the Script

DECEMBER 11, 2018

8) Creativity over productivity. Creativity over productivity: The volume of noise in the digital realm is beyond bearable and the public relations professionals that stand a chance must ditch their multi-pitch phone and email productivity for remarkable, creative campaigns on behalf of the brands they represent. “I

Social Media 93

Social Media Marketing Media Creativity 93

PR 20/20

DECEMBER 6, 2018

Editor's note: This post was originally published in 2015 and has been updated to be more current and comprehensive. The marketing team is blogging 2x per week, and producing a high-quality ebook with an accompanying webinar each month. Should they hire an agency and double down on number of blogs posts? Consider this scenario.

Marketing 55

Marketing Resources eBook Construction 55

Communications Conversations

JULY 23, 2019

Although he got his start in the agency world at Weber Shandwick, he quickly moved to the corporate side and joined transportation technology company PeopleNet—now Trimble Transportation — in 2015. Andi Pepin, creative producer-Target. Caitlin took direction very well, had wonderfully creative ideas, and was always eager to help.

Transportation 122

Transportation Social Media Corporate Agency 122

Doctor Spin

APRIL 17, 2023

He argues that founders should not underestimate the power of compound growth and should measure their startup’s progress through weekly growth rates. Here’s a list of creative PR activities that can help your organisation stand out, engage customers, and encourage them to share their positive experiences with others.

Strategy 52

Strategy Customer Service Airlines Hotels 52

PR Conversations

JULY 20, 2015

It’s understood that the play’s the thing; however, it was the vibrant community found around each performance that proved an unexpected volunteer adventure at The Toronto Fringe festival 2015. Following are things observed or directly experienced during my volunteer stint at The Toronto Fringe 2015. Hello new #FringeTO Pals!

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Community Print Twitter Creativity 40

Sword and the Script

OCTOBER 1, 2016

88% measure content marketing ROI. We’ve followed this report for several years and here our take stemming from the last two years: 2015 – Survey Finds Tough Grades on B2B Content Marketing. Has your B2B agency stopped bringing creative content ideas? And don’t miss a post: subscribe to this blog by email here.

Content Marketing 60

Content Marketing Marketing B2B Survey 60

MaccaPR

SEPTEMBER 10, 2015

So far, Inbound15 opened with keynote speakers from author/blogger Seth “Permission Marketing” Godin, “Gifts of Imperfection” author Brene Brown, and HubSpot co-founders Dharmesh Shah and Brian Halligan, and break-out sessions covering related topics including measurement and email marketing tips and tricks. September 9, 2015.

Marketing 48

Marketing Internal International Software 48

Waxing UnLyrical

JUNE 1, 2015

Seeing as we’re almost halfway through 2015, I figured this would be a good time for us all to do a content review. When you’re just blogging away but see no increase in your traffic? The Art of Repurposing Content – 5 Creative Tips for Content Marketers. 11 Sure-Fire Ways to Get Millennials Reading Your Blog.

Content Marketing 40

Content Marketing Blogging Trends Engineering 40

Stephen Waddington

DECEMBER 30, 2019

There are long standing issues such as alignment with management, measurement, talent and diversity where incremental progress is made each year. Vuelio named this blog the best PR and communications blog in 2019. PR is a social science. It is an evolutionary rather than a revolutionary discipline. She always improves my work.

Government 103

Government Education Print Ethics 103

MaccaPR

MARCH 18, 2015

This was the focus of a March 2015 event co-sponsored by Maccabee Public Relations and Minnesota PRSA. March 4, 2015. March 4, 2015. General Mills has a unique source for generating its content: Blog partners. March 4, 2015. March 4, 2015. Content marketing tip: don''t put round peg in square hole.

Content Marketing 48

Content Marketing Financial Marketing Analytics 48

Mindful Marketing

DECEMBER 17, 2015

She blogs on public relations and marketing leadership issues for Fast Company. I love that it keeps you on your toes and you need to move smartly, fast and creatively. However, the profession often takes media placements as a measure of PR success without taking the extra steps to put a hard number to the work.

Communications 50

Communications Marketing Internal International 50

Buzzstream

MAY 2, 2024

Icebreaker: What’s a cool piece of content you’ve seen that’s inspiring or super creative? What’s a really cool piece of content you’ve seen that’s an inspiring or super creative. At our first company, we had at one point, something like 2,500 blog pages on our site. What have you seen lately?

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Internal International Insurance Insurance 118

Journalistics

MARCH 24, 2015

This is a hard question to answer in 2015. Thiscan be as simple as listening to what they have to say on social media and in the comments section of your blog, and responding to their questions and comments with a genuine response. What outcomes will you measure? – what do you want to measure? Content marketing?

Strategy 72

Strategy How To Measurement Analytics 72

ZudePR

JUNE 6, 2016

Links out to the 10 best blog posts I've read (on getting stuff done) during five months of exhaustive research. I'm writing a blog post on how the best communicators "go deep" and get stuff done. I know how I've done it; but how do others achieve it, I wondered (hence the blog post). Such are the risks of blogging and email.

Writing 114

Writing Social Media SEO Blogging 114

prTini

JANUARY 16, 2015

And, since this is the first edition of 2015, I’m throwing in one extra tool for good measure. Canva is super easy to use to create any and all graphics you might need – email banners, blog graphics, Facebook/Twitter cover photos, Instagram images, invitations, etc. Here we go! Canva – No design skills? No problem.

Storytelling 28

Storytelling Tools Resources Instagram 28

ZudePR

MAY 31, 2015

Your blog is just not working and you’re wondering why. And they all blog. His personal blog is PR Studies and he edits a magazine called Behind the Spin. Author of 27 Blogging from Paradise books. You have a belief in the essential goodness of human nature. Still reading? One Where Good Guys Win. I wrote: 1.

Communications 81

Communications How To Blogging Content Marketing 81

Waxing UnLyrical

APRIL 2, 2016

Element #2: Creativity. I love this quote from William Plomer , the South African-born writer: “Creativity is the power to connect the seemingly unconnected.” ” Creativity in the Social PR Context. We’re a pretty creative bunch, so this doesn’t need a lot of explaining. Creativity: Example.

Strategy 40

Strategy Case Study Community Creativity 40

Communications Conversations

MAY 1, 2015

I provide oversight for his accounts – for creative assets like header or profile images, among other things. In my estimation, that’s still pretty radical thinking in 2015 – and we’ve been at this for more than 4 years! How do you measure success with a CEO like Mr. Salzwedel on social media? .

Social Media 60

Social Media Media Twitter Insurance 60

Karen Freberg

DECEMBER 30, 2019

This decade allowed me to fine tune, evaluate, and creatively execute assignments and opportunities for my students over the years with some amazing clients, such as The Louisville Bats, The Breeders’ Cup, and most recently Facebook. General Motors (2015). This class marked a huge milestone and opportunity for me as a professor.

Social Media 56

Social Media Conference Travel Internal 56

Masters in Communications

FEBRUARY 12, 2022

It is not known whether such creative works were disseminated widely as it is unclear how literate non-Elite Egyptians were. It is designed to measure the relief of concern, stress, and rage while imparting a sense of calm and relaxation. So, it remains in the public perception. However, for adults, this is a little difficult.

Ethics 52

Ethics Communications Print Television 52