the-worst-reason-to-hire-a-pr-pro 
Waxing UnLyrical
DECEMBER 8, 2011
Recently, I received an email from someone asking if I would be interested in providing PR services for a fundraising campaign he is embarking on. Specifically, he said, he wanted to “hire a professional PR specialist with [a] sound knowledge of social media marketing and [who is] also well-connected.”
Solo PR Pro
APRIL 27, 2021
Many veteran Solo PR pros have learned sometimes the best course of action is to take a deep breath and carefully probe for additional information first. In this post Solo PR PRO President, Karen Swim , shares her approach to pre-qualifying clients ( Solo PR PRO Premium members : see below to download a full questionnaire).
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Sword and the Script
JULY 27, 2021
Need help with marketing or PR? We’re more than a proactive partner, we’re an extension of your marketing and PR team. In prior year surveys, we’ve asked PR pros why media relations has gotten harder. Growth in PR – though I believe this is more nuanced. The media relations struggle is real. Try our services.
Prohibition
DECEMBER 13, 2021
Any company, big or small, can experience a crisis. There’s no getting around it! According to research, about 75 percent of companies will experience a crisis at some point due to the increasing complexity of modern business and the growth of social media in our fast-paced world. This is why you should know how to deal with them in advance.
Waxing UnLyrical
JANUARY 27, 2011
Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali 15 Reasons Your PR Pitches Suck January 27th, 2011 Tweet In the genes? I don’t know if we PR pros have a faulty gene or what, but we make it so easy for other professionals to beat up on us.
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