Bianchi Biz Blog

JUNE 3, 2024

In my role, I help populate our websites with original content as well as pertinent press releases, and write feature stories for print and the web. What advice do you have for PR people that want to pitch you? I would advise that they offer pitches that they truly think will interest our audience or will teach them something.

Meeting 98

Meeting Media Training Automotive 98

Bianchi Biz Blog

SEPTEMBER 7, 2021

Previously I was senior editor at sister brand Fleet Owner, which is geared toward fleet executives and other transportation industry leaders. As with anyone writing about the transportation industry, the transition to zero emission vehicles, and what it takes to service them, is top of mind. Meet the Media: Alexa St.

Meeting 92

Meeting Transportation Media Journalism 92

Cision

JULY 13, 2016

In this interview, Nick discusses how to approach integrated communication, why print may still have a place in your strategy and how to build relationships with reporters. Some brands really lend themselves well to print and out of home advertising. What is your secret to media relations success?

Print 120

Print Tourism Transportation Film 120

Bianchi Biz Blog

OCTOBER 24, 2022

FleetOwner , part of Endeavor Business Media’s Commercial Vehicle Group, which serves commercial truck fleet executives and operations managers. As chief editor, I lead all FleetOwner’s content planning efforts for both print and digital. Personally, I am most proud of our Women in Transportation series at FleetOwner.

Meeting 60

Meeting Automotive Transportation Media 60

Beyond PR

JULY 26, 2016

When you open up your earned media strategy, you’ll find a mix of print, television, radio, digital and other channels. When deciding whether a virtual media tour is a smart option for your brand, Risa encourages communicators to consider the following benefits: Satellite media tours save on travel and time.

Strategy 40

Strategy Media Radio How To 40