5 KPIs that Showcase PR Value
ImPRessions - Crenshaw Communications
JUNE 23, 2022
A top priority of the best PR agency teams is measuring how well we do. It’s been said that PR results are hard to measure, but in recent years that has changed. As such, they should be specific, measurable, attainable, relevant and time-based. In our business, that means establishing key performance indicators (KPIs).
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