Stephen Waddington

JUNE 9, 2020

Daisy sent out a press release on 7 April to local media contacts and a JustGiving page was set up. Facetime, Zoom, Houseparty, Skype, etc. Measure well The true impact of this campaign is demonstrated by the very measurable outcome result that it delivered. The local media picked it up and covered the story.

Radio 89

Radio Skype Print Local 89

Deirdre Breakenridge

NOVEMBER 23, 2016

Even just a little time each week to share thoughts with a student via Twitter or to schedule a Skype “coffee” chat is a fantastic way to show thanks. I remember sitting with a college student at a local Starbucks. Of course, mentoring is at the top of my list. After 28 years, I know my time will be well spent giving back.

Skype 150

Skype Industry Storytelling Interviews 150

PRSay

APRIL 19, 2016

A successful integrated marketing communications (IMC) practice incorporates concepts like core strategy statements, cross-platform strategies, and iterative measurement practices. But the real heart of IMC is not in the planning or measurement stages. The combination of outdoor and a local online presence is quite powerful.

Communications 79

Communications Pinterest Reddit Radio 79

Waxing UnLyrical

SEPTEMBER 28, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Powwowing With Pepco on Social Media September 28th, 2010 Tweet I haven’t been the biggest fan of my local energy company, Pepco, recently. That, I understand. Completely. These fine folk did: Jan.

Social Media 61

Social Media Media Crisis Energy 61