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Attention to Black Lives Matter protests shows the power of the movement

NewsWhip

News stories about the protests have attracted more than a billion engagements since May 17, with daily highs of more than 120 million shares, likes, and comments. An early peak came on May 29, when a CNN crew on the ground in Minnesota was arrested live on television. Top publishers about Black Lives Matter .

Local 183
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Periscope and Meerkat : The New ‘Twitter’ for Reporters

Journalistics

Shortly after Twitter launched in March of 2006, The American Journalism Review (AJR) published an article that referred to Twitter as “…the latest in an ever-lengthening list of overhyped technologies and cultural techno-fads stretching back to CB radio.” Believe it or not, Twitter has been around for nine years now.

Twitter 75
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Five Perspectives About the Benefits of Influencer Marketing

Cision

A Facebook marketer may know Mari Smith or George Takei, but be less familiar with a YouTube influencer like PewDiePie or the DudeAwesome crew, or a Vine influencer like Jerry Purpdrank. Stein hypothesizes about an NBA player whose 30 million impressions per month value his Twitter channel at $3.6 million dollars (using a CPM formula).

Marketing 120
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30 Pragmatic Marketing and PR Predictions for 2020

Sword and the Script

Marketers will begin to more fully embrace concerns about sustainability and will show more courage in implementing changes across their marketing strategies and their organizations.”. The early adopters have been educating the market in the last few years about the successes that can be had with integrating own, earned and paid media.

Marketing 101
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The Essential Guide to Mass Communication: History, Methods, Ethics, and the Future

Masters in Communications

It is not something often said about mass communication, but it is so integral to our lives - and always has been - that it is easy to take the dissemination of information and its associated methods and tools for granted. Many things are said to make the world go around.

Ethics 52