PRSay

AUGUST 12, 2016

With the tremendous growth of social media in recent years, the PR landscape is continuously evolving and causing public relations professionals to adapt to the 24/7/365 news cycle we now work in as well as the instant, viral nature in which news breaks and spreads.

Storytelling 60

Storytelling Social Media Sports Strategy 60

Contently - Strategy

DECEMBER 14, 2018

Unfortunately, hoping to go viral is not a video strategy. Television networks and movie studios spend millions trying to pull audiences in and they still miss the mark all the time. We do this a lot internally at Contently with our Content Marketing Minute videos. So you post the clip on your company’s new YouTube page.

Viral 111

Viral Video Strategy YouTube 111

Masters in Communications

FEBRUARY 12, 2022

The media can unite us, as exemplified in the days after 9/11 Diversion : Provided almost exclusively by entertainment media (television, movies, music, games), the diversion element helps us wind down, escape from our daily lives, and relax. Websites and digital television are technically broadcast media at the same time.

Ethics 52

Ethics Communications Print Television 52

Cision

APRIL 5, 2017

Automobile companies (and the military) are the largest advertisers on television. It’s important to know who you are, how your brand is differentiated, have a mission statement that is clear internally and externally. Scale for scale’s sake creates undifferentiated viral clones, where you die by the algorithms.

Report 225

Report Media Advertising Advertising 225