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Controlled Chaos: 86 Comms Pros Explain How Communications Work Has Changed

Sword and the Script

considering international relations, have caused Communications professionals to be evermore careful with comms content. More internal comms. Being asked to do more internal communications and business communications usually left to other departments like HR, finance.”. More internal comms. political, socio-economic, etc.)

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Going Beyond Media Relations: Other Services Solo PR Pros Can Offer

Solo PR Pro

Here's how the Public Relations Society of America defines public relations : “Public relations is a strategic communication process that builds mutually beneficial relationships between organizations and their publics.”. Strategic communications is part and parcel of public relations.

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Public Relations vs Marketing

Doctor Spin

Tools and Tactics Public Relations: PR uses tools such as press releases , events, community involvement, web- and social media publishing, and interactions with the news media to earn public attention and goodwill. In public relations, we have the skill set to manage public perceptions and shape opinions long-term.

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Who Can Be a Solo PR Pro Now?

Solo PR Pro

Internal communications. Public affairs. Web design and management. Some have local practices and others are international. We have changed too, expanding from a blog to a popular twitter chat to an international membership organization. Integrated Marketing Communications (IMC). Internet marketing.

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How PR and corporate communications can use animated gifs

Stuart Bruce

For consumer PR and marketing it’s not hard to imagine how you can use these gifs, but corporate PR, public affairs and corporate communications professionals often find it harder to to see how animated gifs will benefit them. Mobile friendly and work across platform including social media, web sites. Why use animated gifs?

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PR and Change… On the Edge of Tomorrow

Waxing UnLyrical

For you “newcomers” to Waxing UnLyrical, I’m a public relations professional now teaching the next generation(s) of PR pros. I was cutting my teeth as a Public Affairs Intern for the U.S. Sometimes I say, “Been there; done that.” But that’s not true. The “that” that I did has changed and continues to change dramatically.

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Six social media and digital communications trends for 2015

PR Conversations

This includes blended approaches to online and offline learning (with Stuart Bruce leading a face-to-face session, alongside my own direction of the web-based aspects, including guest webinar presenters). Increasingly I note how communications practitioners are connected on a constant basis through their mobile devices.