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Beyond Your Borders: How to Work with Non-Local Clients

Solo PR Pro

Working with clients in your local area is a satisfying and viable way to run your independent consultancy. It can deepen your sense of community, reduce your need to travel and allow you to dominate your local market. Knowledge of the local culture and norms can also give you an advantage over out-of-area competitors.

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Five Quick and Easy Ways to Show #PR Thanks

Deirdre Breakenridge

Even just a little time each week to share thoughts with a student via Twitter or to schedule a Skype “coffee” chat is a fantastic way to show thanks. I remember sitting with a college student at a local Starbucks. I look forward to the PRSA International Conference every year for so many reasons.

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You’ve Got Meal: Stepping away from email for lunch

Barokas

Internal emails, client emails, newsletters, coordinating with reporters, maybe the occasional email from your mom. Between email and instant messaging, it’s easy to get distracted and write a quick reply, but this usually affects the tasks that actually need to get done. Ideas are shared, tasks completed, reports delivered.

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8 Great Linked Tactics for Communicators

PRSay

To translate this for communications purposes, if the brand is using billboards or other outdoor signage, try finding local bloggers in that neighborhood and pitch them a story or some custom content. The combination of outdoor and a local online presence is quite powerful. Ask provocative questions – don’t merely post links.

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The dimensions of PR history: 60 x 75 x 94 x 350,000

PR Conversations

One of the delightful developments from the International History of Public Relations Conference (IHPRC) and growing interest in the antecedents of the field is the publication of some wonderful books. One chapter from Latin America illustrated the problems of thinking in one language and writing in another.

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The dimensions of PR history: 60 x 75 x 94 x 350,000

PR Conversations

One of the delightful developments from the International History of Public Relations Conference (IHPRC) and growing interest in the antecedents of the field is the publication of some wonderful books. One chapter from Latin America illustrated the problems of thinking in one language and writing in another. Editor role.

article thumbnail

The dimensions of PR history: 60 x 75 x 94 x 350,000

PR Conversations

One of the delightful developments from the International History of Public Relations Conference (IHPRC) and growing interest in the antecedents of the field is the publication of some wonderful books. One chapter from Latin America illustrated the problems of thinking in one language and writing in another.