Remove Internal Remove Local Remove Newspapers Remove Product Launch
article thumbnail

5 Reasons You Might Need to Issue a Press Release

PR Fuel

They get picked up by local and national publications, help journalists, and allow you to control your messaging. This may be a new line of clothing, an expanded list of services, or the release of a brand-new product that you’ve been working on for months. Issue a press release! Wondering when and where to issue press releases?

SEO 52
article thumbnail

How to Prepare a PR Crisis Plan

Prohibition

Will you hold an external or internal press conference? Who is responsible for internal communication – talking to employees about what has happened and how the company intends to deal with it? 10. There are people who are already familiar with your brand or product and have a large following of their own. Final Thoughts.

Crisis 62
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Taking the collective temperature of Italian females in PR

PR Conversations

A necessity to acquire proficiency in technical tools—ones previously unused (perhaps unknown) to public relations practitioners—has caused PR women (and men) to cooperate and work with IT and analytics staff; for example, to work together to develop internal communications systems. networking in order to amplify opportunities.

article thumbnail

Hopes, Dreams and Sage Advice: 40+ Marketing and PR predictions for 2023

Sword and the Script

a) Many community newspapers going away and hopefully still being available in some kind of online format. Internal comms takes center comms stage in hybrid work. Global disruption is going to place a priority on internal and external messaging development around cyber-attacks. Local news and indy journalism more trusted. “I

Marketing 190
article thumbnail

5 Lessons Marketers Can Learn from the Popeyes/Chick-fil-A Chicken Sandwich Twitter Wars

MaccaPR

What’s clear from the Chicken Twitter Wars is: Popeyes' internal team knew its brand tone and social media protocols in advance, and were ready to respond like lightning when a social media opportunity arose. #3 So what can marketers like you learn from Popeyes’ online victory? #1 3 – Let Go of Control on Social (Within Reason).

Twitter 105
article thumbnail

Blogging vs. Press Releases vs. Coverage; Unscripted Marketing Links

Sword and the Script

Earlier this week I used two free online tools test a hunch and audit the social shares and traffic to three communications vehicles used as part of the announcement: 1) a CMI blog post; 2) a UBM press release; and 3) traditional news to coverage in a highly credible local business publication. The “gatekeeper” doesn’t exist anymore.